Research Article
BibTex RIS Cite

THE MEASUREMENT OF INDIVIDUALS’ INTENT TO RENT PRODUCT/SERVICE ON DIGITAL PLATFORMS IN THE SHARING ECONOMY WITHIN THE SCOPE OF AJZEN'S PLANNED BEHAVIOR THEORY

Year 2022, Volume: 9 Issue: 20, 35 - 62, 30.12.2022

Abstract

Sharing, a human behavior since ancient times, has become even more important in the use of natural and economic resources due to the negative consequences of excessive production and consumption. In line with the developments, individuals have turned to common consumption. This has gained a dimension that will affect the global economy with the development of technology and the increase in mobile communication, and it has become much more common day by day. In this study, it was aimed to examine the intention of individuals to rent products / services on digital platforms in the sharing economy, within the scope of Planned Behavior Theory. A literature review shows that there are limited number of studies on behavioral intention regarding product/service renting made through digital sharing platforms, and that the existing studies generally focused on accommodation, textiles, etc. sectors. In this study, it was aimed to examine the general sharing/renting intentions of individuals about products or services by using digital platforms, not for a specific product or sector. Data were collected from 422 participants through online survey. By using IBM SPSS 22 analyze program; correlation analyze was performed to examine the relationship between variables and and regression analyze was performed to examine their effects. The results showed that attitudes towards behavior, subjective norms and perceived behavioral control variables had positive and significant effect on behavioral intention. It is predicted that the results of the study can contribute to the literature and also facilitate the sharing economy stakeholders to make predictions.

References

  • Ajzen, I. (1985). From intentions to actions: A theory of planned behavior. İçinde, Action control: From Cognition to Behavior, (pp. 11-39). Springer, Berlin, Heidelberg.
  • Ajzen, I. (1991). The theory of planned behavior. Organizational behavior and human decision processes, 50(2), 179-211.
  • Ajzen, I., & Driver, B. L. (1992). Application of the theory of planned behavior to leisure choice. Journal of leisure research, 24(3), 207-224.
  • Ajzen, I. (2002). Perceived behavioral control, self‐efficacy, locus of control, and the theory of planned behavior 1. Journal of applied social psychology, 32(4), 665-683.
  • Ajzen, I. (2005). Attitudes, personality and behaviour. McGraw-hill education (UK).
  • Ajzen, I. (2020). The theory of planned behavior: Frequently asked questions. Human Behavior and Emerging Technologies, 2(4), 314-324.
  • Akın, S. 2018. Paylaşım Ekonomisi Kendine Yeni Sektörler Arıyor. https://pazarlamasyon.com/paylasim-ekonomisi-kendine-yeni-sektorler-ariyor/. Erişim tarihi: 17.05.2022, 10.00
  • Ashaduzzaman, M., Jebarajakirthy, C., Weaven, S. K., Maseeh, H. I., Das, M., & Pentecost, R. (2022). Predicting collaborative consumption behaviour: a meta-analytic path analysis on the theory of planned behaviour. European Journal of Marketing.
  • Belk, R. (2007). Why not share rather than own?. The Annals of the American Academy of Political and Social Science, 611(1), 126-140.
  • Belk, R. (2013). You are what you can access: Sharing and collaborative consumption online. Journal of Business Research, 67(8), 1595-1600.
  • Botsman, R., & Rogers, R. (2010). What’s mine is yours. The rise of collaborative consumption. HarperCollins e-books.
  • Botsman, R. (2014). Sharing’s not just for Start-ups. Harvard Business Review.
  • Choi, S., & Kim, S. H. (2021, January). An Exploratory Study of the Participation in the Sharing Economy: What are the Influencing Variables?. In Proceedings of the 54th Hawaii International Conference on System Sciences (p. 794).
  • Cruz, I., Ganga, R., & Wahlen, S. (Eds.). (2018). Contemporary Collaborative Consumption. Springer Fachmedien Wiesbaden.
  • Çaprak, D. ve Ayazlar, G. (2021). Klasik Tüketim Normlarına Karşı Alternatif: Paylaşım Ekonomisi ve Turizm. (edit. Saltık, I. A.). İçinde, Turizm-Toplum-Kültür (syf. 518-533). Nobel
  • Di Amato, A. (2016). Uber and the sharing economy. Italian LJ, 2, 177.
  • Dredge, D., & Gyimóthy, S. (Eds.). (2017). Collaborative economy and tourism: Perspectives, politics, policies and prospects. Springer.
  • Frenken, K., & Schor, J. (2019). Putting the sharing economy into perspective. In A research agenda for sustainable consumption governance. Edward Elgar Publishing.
  • George, J. F. (2004). The theory of planned behavior and Internet purchasing. Internet research.
  • Gürbüz, S., & Şahin, F. (2016). Sosyal Bilimlerde Araştırma Yöntemleri: Seçkin Yayınları.
  • Hsiao, C. H., & Tang, K. Y. (2014). Explaining undergraduates’ behavior intention of e-textbook adoption: Empirical assessment of five theoretical models. Library Hi Tech.
  • He, S. & Svetec, J. (2020). Airbnb for dummies. John Wiley & Sons, Inc., Hoboken, New Jersey.
  • Huang, S. L., & Kuo, S. Y. (2020). Understanding why people share in the sharing economy. Online Information Review.
  • Horton, J. J., & Zeckhauser, R. J. (2016). Owning, using and renting: some simple economics of the" sharing economy" (No. w22029). National Bureau of Economic Research.
  • Jiang, B., & Tian, L. (2019). The strategic and economic implications of consumer-to-consumer product sharing. Ming, H. (editör). İçinde, Sharing Economy, Making Supply Meet Demand (syf. 11-36). Springer.
  • Kabra, H. (2022). Uber Net Worth 2022. Erişimtarihi: 06.07.2022. https://mddailyrecord.com/uber-net-worth-2021-2022-2023.
  • Kim, J. H., & Lee, H. C. (2019). Understanding the repurchase intention of premium economy passengers using an extended theory of planned behavior. Sustainability, 11(11), 3213.
  • Kiracı, H. ve Kayabaşı, A. (2017). Yeni Nesil Bir Ekonomik Sistemin Ülkemizdeki Potansiyeli: Paylaşım Ekonomisindeki İş Modeli Örneklerinin İrdelenmesi. Uluslararası Afro-Avrasya Araştırmaları Dergisi, 2(4), 75-90.
  • Li, J., Shen, J., & Jia, B. (2021). Exploring Intention to Use Shared Electric Bicycles by the Extended Theory of Planned Behavior. Sustainability, 13(8), 4137.
  • Liao, J., Li, S., & Chen, T. (2017, January). Research on TPB model for participating behavior in sharing economy. In Proceedings of the 2017 International Conference on Management Engineering, Software Engineering and Service Sciences (pp. 306-310).
  • Lock, S., (2022). Company value of Airbnb worldwide 2016-2021. Erişim tarihi: 06.07.2022. https://www.statista.com/statistics/339845/company-value-and-equity-funding-of-airbnb.
  • Madden, T. J., Ellen, P. S., & Ajzen, I. (1992). A comparison of the theory of planned behavior and the theory of reasoned action. Personality and social psychology Bulletin, 18(1), 3-9.
  • Matharu, M., Jain, R., & Kamboj, S. (2020). Understanding the impact of lifestyle on sustainable consumption behavior: a sharing economy perspective. Management of environmental quality: An international Journal.
  • Martínez-González, J. A., Parra-López, E., & Barrientos-Báez, A. (2021). Young Consumers’ Intention to Participate in the Sharing Economy: An Integrated Model. Sustainability, 13(1), 430.
  • McCoy, L., Wang, Y. T., & Chi, T. (2021). Why Is Collaborative Apparel Consumption Gaining Popularity? An Empirical Study of US Gen Z Consumers. Sustainability, 13(15), 8360.
  • Nadler, S. S. N. (2014). The sharing economy: what is it and where is it going? (Doctoral dissertation, Massachusetts Institute of Technology).
  • Owyang, J., Tran, C., & Silva, C. (2013). The collaborative economy. Altimeter, United States.
  • Pham, H. T., Hoang, K. T., Nguyen, T. T., Do, P. H., & Mar, M. T. C. (2021). Sharing Economy: Generation Z's İntention Toward Online fashion rental in Vietnam. The Journal of Asian Finance, Economics and Business, 8(3), 997-1007.
  • Philip, H. E., Ozanne, L. K., & Ballantine, P. W. (2018). The rise and fall of peer-to-peer collaborative consumption: A perspective from two types of collaborative consumption practices. Albinsson, P. A. ve Perera, B. Y. (editörler). İçinde, The rise of the sharing economy: Exploring the challenges and opportunities of collaborative consumption, 159-182.
  • PWC,(2015). Consumer Intelligence Series “The Sharing Economy. Erişim tarihi: 16.05.2022. https://www.pwc.com/us/en/technology/publications/assets/pwc-consumer-intelligence-series-the-sharing-economy.pdf.
  • Riles, A. (2020). Building Platforms for Collaboration: A New Comparative Legal Challenge. Compagnucci, M. C. (editörler). İçinde, Legal Tech and the New Sharing Economy (pp. 15-20). Springer, Singapore.
  • Roos, D., & Hahn, R. (2019). Understanding collaborative consumption: An extension of the theory of planned behavior with value-based personal norms. Journal of Business Ethics, 158(3), 679-697.
  • Sedkaoui, S., & Khelfaoui, M. (2020). Sharing economy and big data analytics. John Wiley & Sons.
  • Schor, J. (2016). Debating the sharing economy. Journal of Self-Governance and Management Economics, 4(3), 7-22.
  • Schor, J. B., & Attwood‐Charles, W. (2017). The “sharing” economy: labor, inequality, and social connection on for‐profit platforms. Sociology Compass, 11(8), e12493.
  • Si, H., Shi, J. G., Tang, D., Wu, G., & Lan, J. (2020). Understanding intention and behavior toward sustainable usage of bike sharing by extending the theory of planned behavior. Resources, Conservation and Recycling, 152, 104513.
  • Shook, C. L., & Bratianu, C. (2010). Entrepreneurial intent in a transitional economy: an application of the theory of planned behavior to Romanian students. International entrepreneurship and management journal, 6(3), 231-247.
  • Slee, T. (2015). What’s yours is mine: Against the sharing economy. New York.
  • Stephany, A. (2015). The business of sharing: Making it in the new sharing economy. Springer.
  • Surakka, J., & Piippo, J. (2016). General attitudes and subjective behavior in sharing economy. Findland.
  • Wirtz, J., So, K. K. F., Mody, M. A., Liu, S. Q., & Chun, H. H. (2019). Platforms in the peer-to-peer sharing economy. Journal of Service Management.
  • Vinogradov, E., Leick, B., & Assadi, D. (Eds.). (2021). Digital Entrepreneurship and the Sharing Economy. Routledge.
  • Zhang, Y., & Li, L. (2020). Intention of Chinese college students to use carsharing: An application of the theory of planned behavior. Transportation Research Part F: Traffic Psychology and Behaviour, 75, 106-119.
  • Zheng, S., Cheng, Y., & Ju, Y. (2019). Understanding the intention and behavior of renting houses among the young generation: Evidence from Jinan, China. Sustainability, 11(6), 1507.
  • Zhu, M., Hu, X., Lin, Z., Li, J., Wang, S., & Wang, C. (2020). Intention to adopt bicycle-sharing in China: introducing environmental concern into the theory of planned behavior model. Environmental Science and Pollution Research, 27(33), 41740-41750.
  • Zervas, G., Proserpio, D., & Byers, J. W. (2017). The rise of the sharing economy: Estimating the impact of Airbnb on the hotel industry. Journal of Marketing Research, 54(5), 687-705.

PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ

Year 2022, Volume: 9 Issue: 20, 35 - 62, 30.12.2022

Abstract

Çok eski zamanlardan bugüne insanoğlunun sahip olduğu bir davranış olan paylaşım, aşırı üretim ve tüketimin doğurduğu olumsuz sonuçlardan ötürü doğal ve ekonomik kaynakların kullanımı konusunda daha da önemli bir hal almıştır. Yaşanan gelişmeler doğrultusunda bireyler ortak tüketime yönelmiş, bu durum teknolojinin gelişmesi ve mobil iletişimin artması ile birlikte küresel ekonomiyi etkileyecek düzeyde bir boyut kazanmıştır ve her geçen gün çok daha yaygın hale gelmiştir. Araştırmanın amacı; paylaşım ekonomisinde, bireylerin dijital platformlarda ürün/hizmet kiralama niyetlerinin Planlı Davranış Teorisi kapsamında ölçülmesidir. Literatüre göz atıldığında; dijital paylaşım platformları aracılığıyla yapılan ürün/hizmet kiralama konusunda davranış niyetinin belirlenmesine yönelik az sayıda çalışmanın olduğu ve bu çalışmalarda da konaklama, tekstil vb. sektörlere odaklanıldığı gözlemlenmiştir. Bu araştırmada ise; bireylerin belirli bir ürün ya da sektöre yönelik değil, dijital platformları kullanarak ürün ya da hizmetlerle ilgili genel paylaşım/kiralama niyetlerinin ölçülmesi amaçlanmıştır. Veriler 422 katılımcıdan çevrimiçi anket şeklinde toplanmıştır. IBM SPSS 22.0 programı kullanılarak değişkenler arası ilişkinin ve etkilerinin belirlenmek amacıyla korelasyon ve regresyon analizlerine başvurulmuştur. Yapılan analizlerin sonucuna göre; tutum, sübjektif normlar ve algılanan davranışsal kontrolün davranış niyeti üzerinde pozitif ve anlamlı etki oluşturduğu sonucuna ulaşılmıştır. Araştırma sonuçlarının literatüre katkı sağlamasının yanı sıra paylaşım ekonomisi paydaşlarına öngörüde bulunmaları konusunda kolaylık sağlayacağı düşünülmektedir.

References

  • Ajzen, I. (1985). From intentions to actions: A theory of planned behavior. İçinde, Action control: From Cognition to Behavior, (pp. 11-39). Springer, Berlin, Heidelberg.
  • Ajzen, I. (1991). The theory of planned behavior. Organizational behavior and human decision processes, 50(2), 179-211.
  • Ajzen, I., & Driver, B. L. (1992). Application of the theory of planned behavior to leisure choice. Journal of leisure research, 24(3), 207-224.
  • Ajzen, I. (2002). Perceived behavioral control, self‐efficacy, locus of control, and the theory of planned behavior 1. Journal of applied social psychology, 32(4), 665-683.
  • Ajzen, I. (2005). Attitudes, personality and behaviour. McGraw-hill education (UK).
  • Ajzen, I. (2020). The theory of planned behavior: Frequently asked questions. Human Behavior and Emerging Technologies, 2(4), 314-324.
  • Akın, S. 2018. Paylaşım Ekonomisi Kendine Yeni Sektörler Arıyor. https://pazarlamasyon.com/paylasim-ekonomisi-kendine-yeni-sektorler-ariyor/. Erişim tarihi: 17.05.2022, 10.00
  • Ashaduzzaman, M., Jebarajakirthy, C., Weaven, S. K., Maseeh, H. I., Das, M., & Pentecost, R. (2022). Predicting collaborative consumption behaviour: a meta-analytic path analysis on the theory of planned behaviour. European Journal of Marketing.
  • Belk, R. (2007). Why not share rather than own?. The Annals of the American Academy of Political and Social Science, 611(1), 126-140.
  • Belk, R. (2013). You are what you can access: Sharing and collaborative consumption online. Journal of Business Research, 67(8), 1595-1600.
  • Botsman, R., & Rogers, R. (2010). What’s mine is yours. The rise of collaborative consumption. HarperCollins e-books.
  • Botsman, R. (2014). Sharing’s not just for Start-ups. Harvard Business Review.
  • Choi, S., & Kim, S. H. (2021, January). An Exploratory Study of the Participation in the Sharing Economy: What are the Influencing Variables?. In Proceedings of the 54th Hawaii International Conference on System Sciences (p. 794).
  • Cruz, I., Ganga, R., & Wahlen, S. (Eds.). (2018). Contemporary Collaborative Consumption. Springer Fachmedien Wiesbaden.
  • Çaprak, D. ve Ayazlar, G. (2021). Klasik Tüketim Normlarına Karşı Alternatif: Paylaşım Ekonomisi ve Turizm. (edit. Saltık, I. A.). İçinde, Turizm-Toplum-Kültür (syf. 518-533). Nobel
  • Di Amato, A. (2016). Uber and the sharing economy. Italian LJ, 2, 177.
  • Dredge, D., & Gyimóthy, S. (Eds.). (2017). Collaborative economy and tourism: Perspectives, politics, policies and prospects. Springer.
  • Frenken, K., & Schor, J. (2019). Putting the sharing economy into perspective. In A research agenda for sustainable consumption governance. Edward Elgar Publishing.
  • George, J. F. (2004). The theory of planned behavior and Internet purchasing. Internet research.
  • Gürbüz, S., & Şahin, F. (2016). Sosyal Bilimlerde Araştırma Yöntemleri: Seçkin Yayınları.
  • Hsiao, C. H., & Tang, K. Y. (2014). Explaining undergraduates’ behavior intention of e-textbook adoption: Empirical assessment of five theoretical models. Library Hi Tech.
  • He, S. & Svetec, J. (2020). Airbnb for dummies. John Wiley & Sons, Inc., Hoboken, New Jersey.
  • Huang, S. L., & Kuo, S. Y. (2020). Understanding why people share in the sharing economy. Online Information Review.
  • Horton, J. J., & Zeckhauser, R. J. (2016). Owning, using and renting: some simple economics of the" sharing economy" (No. w22029). National Bureau of Economic Research.
  • Jiang, B., & Tian, L. (2019). The strategic and economic implications of consumer-to-consumer product sharing. Ming, H. (editör). İçinde, Sharing Economy, Making Supply Meet Demand (syf. 11-36). Springer.
  • Kabra, H. (2022). Uber Net Worth 2022. Erişimtarihi: 06.07.2022. https://mddailyrecord.com/uber-net-worth-2021-2022-2023.
  • Kim, J. H., & Lee, H. C. (2019). Understanding the repurchase intention of premium economy passengers using an extended theory of planned behavior. Sustainability, 11(11), 3213.
  • Kiracı, H. ve Kayabaşı, A. (2017). Yeni Nesil Bir Ekonomik Sistemin Ülkemizdeki Potansiyeli: Paylaşım Ekonomisindeki İş Modeli Örneklerinin İrdelenmesi. Uluslararası Afro-Avrasya Araştırmaları Dergisi, 2(4), 75-90.
  • Li, J., Shen, J., & Jia, B. (2021). Exploring Intention to Use Shared Electric Bicycles by the Extended Theory of Planned Behavior. Sustainability, 13(8), 4137.
  • Liao, J., Li, S., & Chen, T. (2017, January). Research on TPB model for participating behavior in sharing economy. In Proceedings of the 2017 International Conference on Management Engineering, Software Engineering and Service Sciences (pp. 306-310).
  • Lock, S., (2022). Company value of Airbnb worldwide 2016-2021. Erişim tarihi: 06.07.2022. https://www.statista.com/statistics/339845/company-value-and-equity-funding-of-airbnb.
  • Madden, T. J., Ellen, P. S., & Ajzen, I. (1992). A comparison of the theory of planned behavior and the theory of reasoned action. Personality and social psychology Bulletin, 18(1), 3-9.
  • Matharu, M., Jain, R., & Kamboj, S. (2020). Understanding the impact of lifestyle on sustainable consumption behavior: a sharing economy perspective. Management of environmental quality: An international Journal.
  • Martínez-González, J. A., Parra-López, E., & Barrientos-Báez, A. (2021). Young Consumers’ Intention to Participate in the Sharing Economy: An Integrated Model. Sustainability, 13(1), 430.
  • McCoy, L., Wang, Y. T., & Chi, T. (2021). Why Is Collaborative Apparel Consumption Gaining Popularity? An Empirical Study of US Gen Z Consumers. Sustainability, 13(15), 8360.
  • Nadler, S. S. N. (2014). The sharing economy: what is it and where is it going? (Doctoral dissertation, Massachusetts Institute of Technology).
  • Owyang, J., Tran, C., & Silva, C. (2013). The collaborative economy. Altimeter, United States.
  • Pham, H. T., Hoang, K. T., Nguyen, T. T., Do, P. H., & Mar, M. T. C. (2021). Sharing Economy: Generation Z's İntention Toward Online fashion rental in Vietnam. The Journal of Asian Finance, Economics and Business, 8(3), 997-1007.
  • Philip, H. E., Ozanne, L. K., & Ballantine, P. W. (2018). The rise and fall of peer-to-peer collaborative consumption: A perspective from two types of collaborative consumption practices. Albinsson, P. A. ve Perera, B. Y. (editörler). İçinde, The rise of the sharing economy: Exploring the challenges and opportunities of collaborative consumption, 159-182.
  • PWC,(2015). Consumer Intelligence Series “The Sharing Economy. Erişim tarihi: 16.05.2022. https://www.pwc.com/us/en/technology/publications/assets/pwc-consumer-intelligence-series-the-sharing-economy.pdf.
  • Riles, A. (2020). Building Platforms for Collaboration: A New Comparative Legal Challenge. Compagnucci, M. C. (editörler). İçinde, Legal Tech and the New Sharing Economy (pp. 15-20). Springer, Singapore.
  • Roos, D., & Hahn, R. (2019). Understanding collaborative consumption: An extension of the theory of planned behavior with value-based personal norms. Journal of Business Ethics, 158(3), 679-697.
  • Sedkaoui, S., & Khelfaoui, M. (2020). Sharing economy and big data analytics. John Wiley & Sons.
  • Schor, J. (2016). Debating the sharing economy. Journal of Self-Governance and Management Economics, 4(3), 7-22.
  • Schor, J. B., & Attwood‐Charles, W. (2017). The “sharing” economy: labor, inequality, and social connection on for‐profit platforms. Sociology Compass, 11(8), e12493.
  • Si, H., Shi, J. G., Tang, D., Wu, G., & Lan, J. (2020). Understanding intention and behavior toward sustainable usage of bike sharing by extending the theory of planned behavior. Resources, Conservation and Recycling, 152, 104513.
  • Shook, C. L., & Bratianu, C. (2010). Entrepreneurial intent in a transitional economy: an application of the theory of planned behavior to Romanian students. International entrepreneurship and management journal, 6(3), 231-247.
  • Slee, T. (2015). What’s yours is mine: Against the sharing economy. New York.
  • Stephany, A. (2015). The business of sharing: Making it in the new sharing economy. Springer.
  • Surakka, J., & Piippo, J. (2016). General attitudes and subjective behavior in sharing economy. Findland.
  • Wirtz, J., So, K. K. F., Mody, M. A., Liu, S. Q., & Chun, H. H. (2019). Platforms in the peer-to-peer sharing economy. Journal of Service Management.
  • Vinogradov, E., Leick, B., & Assadi, D. (Eds.). (2021). Digital Entrepreneurship and the Sharing Economy. Routledge.
  • Zhang, Y., & Li, L. (2020). Intention of Chinese college students to use carsharing: An application of the theory of planned behavior. Transportation Research Part F: Traffic Psychology and Behaviour, 75, 106-119.
  • Zheng, S., Cheng, Y., & Ju, Y. (2019). Understanding the intention and behavior of renting houses among the young generation: Evidence from Jinan, China. Sustainability, 11(6), 1507.
  • Zhu, M., Hu, X., Lin, Z., Li, J., Wang, S., & Wang, C. (2020). Intention to adopt bicycle-sharing in China: introducing environmental concern into the theory of planned behavior model. Environmental Science and Pollution Research, 27(33), 41740-41750.
  • Zervas, G., Proserpio, D., & Byers, J. W. (2017). The rise of the sharing economy: Estimating the impact of Airbnb on the hotel industry. Journal of Marketing Research, 54(5), 687-705.
There are 56 citations in total.

Details

Primary Language Turkish
Journal Section Tüm Sayı
Authors

Ruşen Akdemir 0000-0001-6551-9450

Aytekin Fırat 0000-0002-5599-5063

Publication Date December 30, 2022
Submission Date July 6, 2022
Published in Issue Year 2022 Volume: 9 Issue: 20

Cite

APA Akdemir, R., & Fırat, A. (2022). PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ. Akademik Hassasiyetler, 9(20), 35-62.
AMA Akdemir R, Fırat A. PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ. Akademik Hassasiyetler. December 2022;9(20):35-62.
Chicago Akdemir, Ruşen, and Aytekin Fırat. “PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ”. Akademik Hassasiyetler 9, no. 20 (December 2022): 35-62.
EndNote Akdemir R, Fırat A (December 1, 2022) PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ. Akademik Hassasiyetler 9 20 35–62.
IEEE R. Akdemir and A. Fırat, “PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ”, Akademik Hassasiyetler, vol. 9, no. 20, pp. 35–62, 2022.
ISNAD Akdemir, Ruşen - Fırat, Aytekin. “PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ”. Akademik Hassasiyetler 9/20 (December 2022), 35-62.
JAMA Akdemir R, Fırat A. PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ. Akademik Hassasiyetler. 2022;9:35–62.
MLA Akdemir, Ruşen and Aytekin Fırat. “PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ”. Akademik Hassasiyetler, vol. 9, no. 20, 2022, pp. 35-62.
Vancouver Akdemir R, Fırat A. PAYLAŞIM EKONOMİSİNDE BİREYLERİN DİJİTAL PLATFORMLARDA ÜRÜN/HİZMET KİRALAMA NİYETLERİNİN AJZEN’İN PLANLANMIŞ DAVRANIŞ TEORİSİ KAPSAMINDA DEĞERLENDİRİLMESİ. Akademik Hassasiyetler. 2022;9(20):35-62.

MAKALE DEĞERLENDİRME SÜRECİ

Yazar tarafından gönderilen bir makale, gönderim tarihinden itibaren 10 gün içinde dergi sekreteri tarafından makalenin, telif sözleşmesinin ve benzerlik raporunun (Turnitin programı) eksiksiz ve düzgün bir şekilde gönderilip gönderilmediği yönünden incelenir. İstenilen bu dosyalar eksiksiz ve düzgün bir şekilde gönderilmiş ise makale; ikinci aşamada derginin yayın çizgisine uygun olup olmadığı yönünden değerlendirilir. Bu süreçte makale yayın çizgisine uygun değilse yazara iade edilir. Makale yayın çizgisine uygun ise şablona uygun bir şekilde gönderilip gönderilmediği yönünden değerlendirilir. Şayet makale şablona uyarlanıp gönderilmemiş ise değerlendirme sürecine alınmaz. Bu süreçte yazarın derginin belirlediği şartlara uygun bir şekilde sisteme makale yüklemesi beklenir. Makale şablona uygun bir şekilde hazırlanıp gönderilmiş ise son aşamada makale derginin yayın ilkeleri, yazım kuralları, öz, abstract, extented abstract, kaynakça gösterimi vb. yönlerden incelenir. Bu ayrıntılarda makalede bir sorun varsa yazarın bu hususları tamamlaması istenir ve verilen süre içerisinde eksiksiz bir şekilde yeniden makaleyi göndermesi istenir.
Tüm bu aşamaları geçen makale, editör tarafından bilimsel yeterliliğinin denetlenmesi amacıyla ikinci 7 günlük süre içerisinde çalışmaya uygun iki hakeme değerlendirmeleri için gönderilir. Hakemlerin değerlendirme süreleri 15 gündür. Bu süre zarfında hakemlik görevini tamamlamayan bir hakem olursa ilgili hakeme değerlendirmeyi tamamlaması için 7 günlük ek süre verilebilir. Bu süre zarfında hakem görevini yerine getirmezse yerine yeni bir hakem ataması yapılır. En az iki hakemden gelen raporlar olumlu ise makale yayın aşamasına alınır. Hakem raporlarından birisi olumlu diğeri olumsuz ise makale üçüncü bir hakeme gönderilir. Üçüncü hakem raporu da olumsuz ise makale ret edilir. Üçüncü hakemin değerlendirmesi olumlu ise makaleyle ilgili hakem raporları dergi alan editörlerinden oluşan Editörler Kurulu tarafından incelenir. Makalenin yayınlanmasıyla ilgili nihai karar alan editörlerinden oluşan Editörler Kurulu tarafından verilir. Hakem raporlarının yetersiz ve tatmin etmekten uzak olması veya İngilizce editör tarafından abstract ve extented abstract’ın yetersiz görülmesi hallerinde de yine makaleyle ilgili son karar Editörler Kurulu tarafından verilir. Tüm bu aşamalardan geçen bir makale en yakın sayıya yayınlanmak üzere eklenir. İlgili sayıda yer kalmaması halinde makalenin yayımı bir sonraki sayıya kaydırılır. Bu durumda ve tüm değerlendirme sürecinde yazar isterse makalesini geri çekme hakkına sahiptir. Ancak bu durumu dergiye bildirmesi gerekir. Makale gönderim tarihinden makalenin yayına kabul tarihine kadar tüm bu işlemler için ortalama 3 aylık bir süre öngörülmektedir.