Communication Research Measures III: A Sourcebook” is the third book in a series that deserves to be considered as a cult work on measurement in communication sciences. Obviously, it is a book that deserves its title "A Sourcebook". The book is an important and useful resource to anyone who works in the field of communication and it offers a descriptive backdrop. The first volume of the series was published in 1994 (Communication Research Measures: A Sourcebook) and edited by Rebecca B. Rubin, Philip Palmgreen and Howard E. Sypher. In this volume measurements in instructional communication, interpersonal communication, mass communication and organizational communication are discussed.
Communication Research Measures III: A Sourcebook” is the third book in a series that deserves to be considered as a cult work on measurement in communication sciences. Obviously, it is a book that deserves its title "A Sourcebook". The book is an important and useful resource to anyone who works in the field of communication and it offers a descriptive backdrop. The first volume of the series was published in 1994 (Communication Research Measures: A Sourcebook) and edited by Rebecca B. Rubin, Philip Palmgreen and Howard E. Sypher. In this volume measurements in instructional communication, interpersonal communication, mass communication and organizational communication are discussed.
Primary Language | English |
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Subjects | Sociology |
Journal Section | Book Rewiev |
Authors | |
Publication Date | July 30, 2020 |
Published in Issue | Year 2020 Volume: 4 Issue: 1 |