Artificial intelligence and robotic technologies in tourism and hospitality industry

Year 2020, Issue: 50, 353 - 380, 30.12.2020

Reha Kılıçhan , Mustafa Yılmaz

https://doi.org/10.48070/erusosbilder.838193

Cited By: 7

Abstract

Artificial intelligence applications and robotic technologies, which are rapidly spreading and widely used throughout the world, are discussed by different disciplines in the literature. The field of tourism draws attention as one of the disciplines in which studies on these issues have been carried out in recent years. In this context, robots come to the fore in the application areas of the tourism sector. However, it is known that there are many artificial intelligence applications that are becoming widespread or likely to become widespread day by day in the tourism sector. From this point of view, in this conceptual study, firstly artificial intelligence applications and robotic technologies were evaluated, the development of these technologies was revealed, then the current technologies used in the tourism and hospitality industry were examined, and as a result, the future of these technologies in the tourism and hospitality industry was discussed. In this context, it can be said that this study, in which the current situation is revealed and sector-experienced writers make inferences for the future, is an important study that can contribute to the literature and industry practitioners.

Keywords

Artificial Intelligence, AI, Robotic Technologies, Tourism

Turizm ve ağırlama endüstrisinde yapay zekâ ve robotik teknolojiler

Abstract

Dünya genelinde hızla yayılan ve yaygın olarak kullanılmaya başlanan yapay zekâ uygulamaları ile robotik teknolojiler konularının literatürde farklı disiplinlerce ele alındığı görülmektedir. Turizm alanı da bu konularda son yıllarda çalışmaların gerçekleştirildiği disiplinlerden biri olarak dikkat çekmektedir. Bu bağlamda, turizm sektörünün uygulama alanlarında robotlar ön plana çıkmaktadır. Ancak turizm sektöründe her geçen gün kullanımı giderek yaygınlaşan veya yaygınlaşma ihtimali olan pek çok yapay zekâ uygulamalarının da olduğu bilinmektedir. Bu noktadan hareketle, kavramsal bir çalışma özelliği taşıyan bu çalışmada literatürden hareketle, öncelikle yapay zekâ uygulamaları ve robotik teknolojiler değerlendirilmiş, bu teknolojilerinin gelişimi ortaya konulmuş, ardından turizm ve ağırlama endüstrisinde kullanılan güncel teknolojiler irdelenmiş ve sonuç olarak bu teknolojilerin turizm ve ağırlama endüstrisindeki geleceği tartışılmıştır. Bu bağlamda, mevcut durumun ortaya konulduğu ve sektör deneyimli yazarların geleceğe dönük çıkarımlarda bulunduğu bu çalışmanın literatüre ve sektör uygulayıcılarına katkılar sağlayabilecek nitelikte önemli bir çalışma olduğu söylenebilir.

Keywords

Yapay Zeka, YZ, Robotik Teknolojiler, Turizm

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