Digital transformation of tourism education: Technologies, opportunities, challenges, and future research agenda

Year 2025, Volume: 11 Issue: 1, 38 - 46, 31.03.2025

Xusen Yang

https://doi.org/10.24288/jttr.1516114

Abstract

This study explores the integration of these technologies into tourism curricula, highlighting both opportunities and challenges. While digital tools enhance experiential learning, accessibility, and industry relevance, their adoption is hindered by high costs, faculty training, and resistance to change. The study employs qualitative research through semi-structured interviews with tourism educators to examine the effectiveness of digital tools and their impact on student learning. Findings indicate immersive technologies improve engagement, while cloud computing and AI facilitate data-driven decision-making. However, further research is needed to address institutional barriers and ensure equitable access to digital education. The study concludes with a future research agenda to optimize digital transformation strategies in tourism education.

Keywords

Digital transformation, Tourism education, Artificial intelligence, Virtual reality, Experiential learning

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