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Can Information-Providing Artificial Intelligence Fight Disinformation? ChatGPT Example

Year 2024, Volume: 9 Issue: 2, 106 - 133, 31.12.2024

Aytaç Burak Dereli , Erdem Taşdemir , Hilal Sevimli

https://doi.org/10.56202/mbsjcs.1576832

Abstract

With the development of communication technologies, news can easily reach the masses without being monitored by any control center. Thus, the masses can quickly access unlimited content; they become vulnerable to disinformation that information density will bring. Disinformation, which spreads very quickly like information, can also cause significant problems in the public eye. However, artificial intelligence, which is one of the sources that enables the production and spread of disinformation, also plays an active role in detecting disinformation. This mission of artificial intelligence creates the need for how to use it in the most effective and correct way in order to prevent problems that may occur in digital media. ChatGPT, which shows a performance close to the human mind, is also an important medium that is frequently evaluated in the fight against disinformation. In this direction, the study aims to contribute to the literature by answering the question of whether artificial intelligence, which is an important source of disinformation production and dissemination, can detect news texts that are disinformation. The study was carried out by using content analysis, one of the qualitative research methods. Purposeful sampling was used for the purpose of the study; the extent to which news texts verified as “fake news” by the Directorate of Communications’ Disinformation Combat Center were detected by ChatGPT, an artificial intelligence chatbot, was categorized and analyzed. As a result of the study, it was determined that ChatGPT was indecisive in its responses to the detection of disinformation; it was rational in terms of providing new information on the subject and not providing a clear verification of disinformation, and it had a guiding attitude in terms of directing the user to various sources.

Keywords

Disinformation News Artificial Intelligence ChatGPT

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Enformasyon Sağlayan Yapay Zekâ Dezenformasyonla Mücadele Edebilir Mi? ChatGPT Örneği

Year 2024, Volume: 9 Issue: 2, 106 - 133, 31.12.2024

Aytaç Burak Dereli , Erdem Taşdemir , Hilal Sevimli

https://doi.org/10.56202/mbsjcs.1576832

Abstract

İletişim teknolojilerinin gelişmesi ile haberler, herhangi bir kontrol merkezinde denetlenmeden kolayca kitlelere ulaşabilmektedir. Böylelikle kitleler sınırsız sayıda içeriğe hızlıca erişim sağlamakta; bilgi yoğunluğunun beraberinde getireceği dezenformasyona karşı savunmasız kalmaktadırlar. Enformasyon gibi oldukça hızlı yayılan dezenformasyon da kamu nezdinde önemli problemlere neden olabilmektedir. Bununla birlikte dezenformasyonun üretimi ve yayılmasını sağlayan kaynaklarından biri olan yapay zekâ, aynı zamanda dezenformasyonun tespit edilmesinde de etkin rol oynamaktadır. Yapay zekânın sahip olduğu bu misyon, dijital mecralarda yaşanabilecek problemlerin engellenebilmesi adına ondan en etkili ve doğru biçimde nasıl yararlanılması gerektiği ihtiyacını doğurmaktadır. İnsan zihnine yakın bir performans gösteren ChatGPT de dezenformasyonla mücadele konusunda sıklıkla değerlendirme altında olan önemli bir mecradır. Bu doğrultuda çalışma, dezenformasyon üretimi ve yayımının önemli kaynaklarından olan yapay zekâ, dezenformasyon niteliğindeki haber metinlerinin tespitini sağlayabilir mi, sorusuna cevap oluşturarak alanyazına katkı yapmayı amaçlamaktadır. Çalışma, nitel araştırma yöntemlerinden içerik analizi yapılarak gerçekleştirilmiştir. Çalışmanın amacı doğrultusunda amaçlı örneklem kullanılmış; İletişim Başkanlığı Dezenformasyonla Mücadele Merkezi tarafından “sahte haber” olarak doğrulanmış haber metinlerinin bir yapay zekâ sohbet robotu olan ChatGPT tarafından ne derece tespit edilebildiği kategorize edilerek analiz edilmiştir. Çalışmanın sonucunda ChatGPT’nin dezenformasyonun tespitine yönelik yanıtlarda kararsız kaldığı; konuya ilişkin yeni bilgiler sunması ve dezenformasyona ilişkin net bir doğrulama yapmaması açısından rasyonel, kullanıcıyı çeşitli kaynaklara sevk etmesi açışından yönlendirici bir tutuma sahip olduğu saptanmıştır.

Keywords

Dezenformasyon Haber Yapay Zekâ ChatGPT

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There are 79 citations in total.

Details

Primary Language Turkish
Subjects Communication Studies, Communication Systems, New Communication Technologies
Journal Section Makale
Authors

Aytaç Burak Dereli 0000-0002-6449-7509

Erdem Taşdemir 0000-0002-9781-4099

Hilal Sevimli 0000-0002-9043-5643

Publication Date December 31, 2024
Submission Date October 31, 2024
Acceptance Date November 22, 2024
Published in Issue Year 2024 Volume: 9 Issue: 2

Cite

APA Dereli, A. B., Taşdemir, E., & Sevimli, H. (2024). Enformasyon Sağlayan Yapay Zekâ Dezenformasyonla Mücadele Edebilir Mi? ChatGPT Örneği. Middle Black Sea Journal of Communication Studies, 9(2), 106-133. https://doi.org/10.56202/mbsjcs.1576832
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