Developments in the relationship between nature and human beings after industrial revolution took place against nature. The damages caused by climate change, global warming, the unconscious usage of natural resources, industrial wastes to the environment have become insurmountable points. Organizations often tend the environmental social responsibility projects in order to reduce the damages to environment and to create an impression about them that they are eco-friendly organizations. In this study, 100 corporate were selected randomly from the lists of The Istanbul Chamber of Industry's top 500 industrial organizations as the sampling of the study and their corporate web pages were subjected and evaluated according to content analysis method in terms of their environmental social responsibility messages. In the web pages of industrial organizations environmental goods and services, resource / waste management and energy saving takes attention as three messages that most mentioned. In addition to this, it was observed that the intensity of industrial organizations' messages offered on web pages about environmental issues differ according to organizations' annual net sales revenues and geographic areas where they show activity.
Endüstri devrimi sonrasynda do?a ile insano?lu arasyndaki ili?kide ya?anan geli?meler, do?anyn aleyhine gerçekle?mi?tir. Yklim de?i?ikli?i, küresel ysynma, do?al kaynaklaryn ?uursuzca kullanymy, endüstriyel atyklaryn çevreye vermi? oldu?u zararlar ba?a çykylamaz noktalara gelmi?tir. Kurulu?lar ço?u kez sorumlu tutulduklary çevreyi kirletici faaliyetlerin imajlaryna vermi? oldu?u zarary azaltmak ve çevre dostu kurulu? olduklary izlenimini olu?turma amacyyla çevre sosyal sorumlulu?u uygulamalaryna yönelmi?lerdir. Bu çaly?mada, Ystanbul Sanayi Odasy'nca belirlenen ilk 500 sanayi kurulu?undan tesadüfi örneklemle 100'ü seçilmi? ve bu kurulu?laryn kurumsal web sayfalary, çevre sosyal sorumlulu?u mesajlary kapsamynda içerik analizine tabi tutularak de?erlendirilmi?tir. Çevreci mal ve hizmet üretimi, kaynak/atyk yönetimi ve enerji tasarrufu sanayi kurulu?larynyn web sayfalarynda en çok yer verdi?i üç mesaj olarak dikkat çekmektedir. Bununla birlikte sanayi kurulu?larynyn çevre sorunlaryna ili?kin web sayfalarynda sunulan mesajlaryn yo?unlu?unun; kurulu?laryn yyllyk net saty? gelirleri ve faaliyet gösterdikleri co?rafi alana göre de?i?kenlik gösterdi?i belirlenmi?tir.
Primary Language | Turkish |
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Journal Section | Public Administration |
Authors | |
Publication Date | April 1, 2011 |
Published in Issue | Year 2011 Volume: 6 Issue: 3 |