HAVAYOLU SEÇİMİNİ ETKİLEYEN KRİTERLER ALTINDA SİVİL HAVACILIK SEKTÖRÜNÜN İNCELENMESİ

Year 2019, , 126 - 131, 30.07.2019

Tuzun Tolga Inan

https://doi.org/10.17261/Pressacademia.2019.1080

Abstract

Amaç-
Bu çalışmanın temel amacı, günümüzde Sivil
Havacılık Sektöründe Havayolları arasında büyük rekabet yaşanmaktadır. 11 Eylül
2001 Krizinden sonra ekonomik olarak büyük düşüş yaşayan ve insanların uçağa
binme tercihlerinden vazgeçtiği sektörde Düşük Maliyetli Taşımacılık anlayışı
ile Sivil Havacılık Sektörü eski gücüne ulaşmıştır. Bu büyüme Düşük Maliyetli
Havayollarından Aer Lingus’un başlattığı sistem ile acenteler yok olma
noktasına gelmiştir. Aer Lingus’un sistemi ile İnternet üzerinden bilet
satışları yoğunlaşmış ve acentelerin da büyük oranda azalması ile bilet
fiyatlarında yaşanan düşüş ile sektör büyümesini sürdürmektedir. Bu çalışmada,
büyüyen Sivil Havacılık Sektöründe; yolcu memnuniyeti, zamanında kalkış
performansı, havayolu seçimini belirleyen unsurlar, havayolu bilet
fiyatlarındaki uygulamalar ve internet üzerinden bilet satışı sisteminin nasıl
çalıştığı ile Avrupa pazarındaki sistem anlayışı konuları anlatılacak ve
yolcular açısından bir değerlendirme sunulacaktır.

Yöntem-
Bu amaca ulaşmak için, altı bölüm altında
havayolu seçimini etyileyen kriterler Avrupa Pazarındaki Sistem Anlayışı
Başlığı altında değerlendirilmiştir.

Sonuç-
Yapılan analizler sonucunda, sivil havacılık
sektöründe havayolu seçimini etkileyen yedi farklı konu incelenmiştir. Bu incelemeler
neticesinde öncelikli olarak bilet fiyatı, ikincil olarak zamanında kalkış,
üçüncü olarak da özellikle kısa mesafe uçuşlarda konfor-hizmet kavramları
yolcuların havayolu seçiminde önem arz eden başlıklar olmuşlardır.

Keywords

Geleneksel taşımacılık, charter taşımacılık, düşük maliyetli taşımacılık, zamanında kalkış, yolcu memnuniyeti

THE INVESTIGATION OF THE CIVIL AVIATION SECTOR UNDER THE CRITERIA OF AIRLINE SELECTION

Abstract

Purpose-
The main aim of this study is to determine a
big competition which is experienced between Airlines in the Civil Aviation
Sector these days. After September 11 2001 Crisis, there was a major decline in
the Civil Aviation Sector. People gave up travel by aircrafts and in these
times a new strategy occured which its name is Low Cost Transportation
Strategy, with this strategy the civil aviation sector reached its old power.
By this growth agents came to the point of extinction with the strategy of Aer
Lingus. Aer Lingus’s system is concentrated with the ticket sales via the Internet.
The number of agents and the prices of the tickets have increased by this way
the civil aviation sector has continued its growth. In this article in the
growing Civil Aviation Sector, an assessment is presented with the concepts of;
customer satisfaction, on time performance, factors affect the choice of
airlines, applications in airline ticket prices and how the system operates
which determine ticket prices over the Internet with the concept of the system
in Europe.

Methodology-
In order to achieve this aim, the criteria
affecting the selection of airlines under six chapters have been evaluated
under the heading of System in the European Market.

Conclusion-
As a result of the analysis, seven different
issues affecting the choice of airline in the civil aviation sector were
examined. As a result of these examinations, ticket price, timely departure on
the second hand and comfort-service concepts especially on short-haul flights
have become important topics in passenger selection.

Keywords

Full service transportation, charter transportation, low cost transportation, on-time performance, passenger satisfaction

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