THE FUTURE OF SALES: SOCIAL SELLING

Year 2021, , 6 - 11, 30.07.2021

Anıl Serıfsoy

https://doi.org/10.17261/Pressacademia.2021.1413

Abstract

Purpose- This paper aims to be an exploratory study, to shed light on subsequent researches regarding the changing sales craft in a changing world.
Methodology-- Internet-based research is conducted to amass the essential information on the changing sales techniques in the new world.
Findings- As a result of the research, significant differences are observed in the art of sales, along with the inclusion of the Generation-Z in business, with social media which has become a part of our life and with the changing world under the darkness of COVID 19.
Conclusion- This article is aimed to be an initial step for a guide intended for salespeople and business owners to take appropriate action and adapt their sales strategies to the new world.

Keywords

Social selling, social media, digital environment, adaptation, brand new selling technique, Social selling, social media, digital environment, adaptation, brand new selling technique

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