AN ANALYSIS OF INDIVIDUAL INVESTORS’ BEHAVIOR: A CASE OF THE DHAKA STOCK EXCHANGE

Year 2023, Issue: 41, 303 - 316, 31.10.2023

Md Abu Hasnat , Hüseyin Dağlı , Ahmet Kurtaran

https://doi.org/10.18092/ulikidince.1311694

Cited By: 1

Abstract

The objective of this research is to ascertain the factors associated with financial indicators, independent sources of information, financial necessities, advocate recommendations, and personal reputation/firm reputation compliance that can influence the behavior of the Dhaka Stock Exchange (DSE) individual investors. The research was carried out by questionnaire method. The survey was conducted with 300 investors trading on DSE. The survey includes only gender as a demographic factor of the participants, 5 main variables, and 27 sub-factors related to them. The obtained data were analyzed with SPSS 26 program. In the research, descriptive analysis was used to achieve the research objective. The findings of the research present that financial indicators, independent sources of information, and personal reputation/firm reputation compliance have a significant impact while financial necessities have a moderate impact, and advocate recommendations have very little impact on DSE individual investors’ behavior. The research provides guidance to individual investors, firms, policymakers, and investment advisors.

Keywords

Behavioral Finance, Descriptive Analysis, DSE, Individual Investors, Investment Decision.

BİREYSEL YATIRIMCI DAVRANIŞLARININ ANALİZİ: DAKKA MENKUL KIYMETLER BORSASI ÖRNEĞİ

Abstract

Araştırmanın amacı, Dakka Menkul Kıymetler Borsası (DSE) bireysel yatırımcılarının davranışını etkileyebilecek finansal göstergeler, bağımsız kaynaklardan edilen bilgiler, finansal ihtiyaçlar, yandaş tavsiyeleri ve kişisel itibar/firma itibarı uyumluluğu ile ilgili faktörleri tespit etmektir. Araştırma anket yöntem ile yapılmıştır. Anket, DSE’de işlem yapmakta olan 300 yatırımcıyla gerçekleştirilmiştir. Anket demografik faktör olarak sadece katılımcıların cinsiyet ile 5 ana değişken ve bunlara bağlı 27 alt faktörü içermektedir. Elde edilen veriler SPSS 26 program ile analiz edilmiştir. Araştırmada, araştırma amacına ulaşmak için tanımlayıcı analiz kullanılmıştır. Araştırmanın bulguları, finansal göstergelerin, bağımsız kaynaklardan edilen bilgilerin ve kişisel itibar/firma itibarı uyumluluğunun önemli bir etkiye sahip olduğunu, finansal ihtiyaçların orta düzeyde bir etkiye sahip olduğunu ve yandaş tavsiyelerinin DSE bireysel yatırımcıların davranışları üzerinde çok az bir etkiye sahip olduğunu göstermektedir. Araştırma, aynı zamanda firmalara, politika yapıcılarına ve yatırım danışmanlarına da yol gösterici niteliktedir.

Keywords

Bireysel Yatırımcılar, Davranışsal Finans, DSE, Tanımlayıcı Analizi, Yatırım Kararları.

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