Öz
The article that discusses the issue of culturalism as an element of the idea of representation tries to examine a concept, which claims to represent reality through conceptualization, from scratch, or by going to the bottom in a manner of excavation. Foucault's archaeology was chosen as the most suitable method for this excavation activity. Because the archaeological method does not make a historical or meta-historical claim beyond the truth; it does not impose the necessary violence of the method on its object. It grasps its object in its singularity, and most importantly, it thinks and suggests that the truth is no more than an invention. This archaeological study on the concept of culture tries to reveal the difference between the current meaning of the concept and its etymological origin and to grasp it in its singularity. In this way, the problematic relationship between the concepts that man invented and applied while engaging in understanding things that are happening around him will be revealed. Conceptualization is inherent in the idea of truth, which is based on absolutism and is no more than an invention, while ultimately subordinating the particular to the universal. While the article reveals the intolerance of the act of dichotomous thinking, which operates as a product of the effort to represent the truth, as in the nature-culture distinction, it acts according to the approach known as deconstruction in social sciences. In a representative thought, truth is what can actually be represented, presenting itself to the observer as an object of display. The fact that the understanding of truth is based on essentialist principles such as absolute, unchangeable, fixed, universal thanks to Plato makes an idealized representation inevitable. In fact, intellectual endeavors such as conceptualization, abstraction, and generalization mean the idealization of the concrete, singular, and unique by detaching it from its context. It can be said that underlying the idea of representation is the belief that the human mind can grasp the essence of things and therefore can represent them in thought, depending on the idea that truth is rational. As is, it is a thought that tries to keep realism in its hands, blesses it, and strives with all its might to declare its divine absolutism. Ultimately, while the mechanism of representation operates for the stable, it acts with the aim of establishing dominance. The distinction between the representative and the represented is ultimately the product of an anthropocentric perspective. Thanks to this distinction, it is inevitable that everything except the observer subject becomes the object of study. This point of view, believed to be one and universal, requires the fixation of the object of study. It can be said that the idea of representation, which signifies the ideal of absolute truth, underlies today's issues that are based on differences, such as language, religion, race, and gender, that have always been on the world agenda. As the products of representative thought, both binary categorization based on distinction such as nature and culture, and the concept that implies a direct relationship between thought and the outside world, realism is a state of alienation in which whatever is related to the human being ceases to belong to it and is used against it. The reification made possible by the distinction between the representative and the represented is actually nothing but alienation. It can be said that the rooted problem of the world of thought and the peoples of the world since Platonism is that reification and commodification have become so universal that they seem almost like natural, organic entities, and forms. The attempt of representative thought, which confines external reality to the conceptual world, to impose a framework on reality, breaks the connection with reality, and moreover, by being guided by concepts and abstractions, it builds iron cages around the human being. The insistence of Western thought on representation, no matter if it is true or false, no matter it is accepted or not, has led to the radical consequence of the abolition of certainty over reality. Today, the world of thought has evolved from the representation of the truth, which implies the idea that there is a necessary connection between the order of things and the order of words, to the reality of representation, where the boundary between reality and image is abolished, the reality is aestheticized and transformed into images, and society ultimately becomes cultural. With an entry into the cultural turn, everything has become cultural and conventional in the postmodern period.