Yıl 2021,
, 357 - 373, 31.12.2021
Nazlı Gamze Özel
,
Mert İnal
,
Sima Nart
Kaynakça
- Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52(1), 27-58.
- Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52(1), 27-58.
- Ajzen, I. and Fishbein, M. (2000). Attitudes and the attitude-behavior relation: reasoned and automatic processes. European Review of Social Psychology, 11(1), 1-33.
- Akenji, L., Bengtsson, M. Briggs, E., Chiu, A., Daconto, G., Fadeeva, Z., Fotiou, S., Gandhi, R., Mathews, C., Metternicht, G., Mohanty, B., Salem, J., Sang-Arun, J., Srisakulchairak, T., Schandl, H. and Tabucanon, M. (2015).
- Sustainable consumption and production (Global edition) a handbook for policymakers, UNEP, United Nations Environment Programme.
- Anderson Jr, W. T. and Cunningham, W. H. (1972). The socially conscious consumer. Journal of Marketing, 36(3), 23-31.
- Arora, N. K. and Mishra, J. (2020). Covid-19 and importance of environmental sustainability. Environmental Sustainability, 3, 117-119.
- Auger, P. and Devinney, T. M. (2007). Do what consumers say matter? The misalignment of preferences with unconstrained ethical intentions. Journal of Business Ethics, 76(4), 361-383.
- Ay, U. (2017). Çevreci tüketim davranışlarının değer-inanç-norm kuramı temelinde incelenmesi. Tüketici ve Tüketim Araştırmaları Dergisi, 9(1), 1-33.
- Bauer, R. A. (1960). Consumer behavior as risk taking. in: Hancock, R.S., Ed., Dynamic Marketing for a Changing World, Proceedings of the 43rd. Conference of the American Marketing Association, 389-398.
- Berné-Manero, C., Pedraja-Iglesias, M. and Ramo-Sáez, P. (2014). A measurement model for the socially responsible consumer. International Review on Public and Nonprofit Marketing, 11(1), 31-46.
- Buerke, A., Straatmann, T., Lin-Hi, N. and Müller, K. (2017). Consumer awareness and sustainability-focused value orientation as motivating factors of responsible consumer behavior.
Review of Managerial Science, 11(4), 959-991.
- Buğday, E. B. (2015). Bilinçli tüketici ölçeği geliştirme çalışması. Doktora Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü, Ankara.
- Buğday, E. B. (2015). Bilinçli tüketici ölçeği geliştirme çalışması. Doktora Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü, Ankara.
- Chan, R. Y. (2001). Determinants of chinese consumers' green purchase behavior. Psychology & Marketing, 18(4), 389-413.
- Chan, R. Y. (2001). Determinants of chinese consumers' green purchase behavior. Psychology & Marketing, 18(4), 389-413.
- Cohen, J. (1988). Statistical power analysis for the behavioral Sciences (2nd edition), Lawrence Erlbaum Associates, Publishers, New York.
- Cohen, M. J. (2020). Does the covid-19 outbreak mark the onset of a sustainable consumption transition? Sustainability: Science, Practice, and Policy 16 (1), 1-3.
- Coşkun, R., Altunışık, R. ve Yıldırım, E. (2017). Sosyal bilimlerde araştırma yöntemleri: SPSS uygulamalı. Sakarya Yayıncılık, Dokuzuncu Baskı, Sakarya.
- Çifci, S. ve Koçak, A. (2008). Sosyal sorumlu tüketim anlayışının boyutları ve ölçümüne ilişkin Ankara Üniversitesi öğrencilerine yönelik bir araştırma. 13. Ulusal Pazarlama Kongresi, 25-29 Ekim, Nevşehir, 132-141.
- Davis, K. (1975). Five propositions for social responsibility. Business Horizons, 18(3), 19-24.
- Davis, K. (1975). Five propositions for social responsibility. Business Horizons, 18(3), 19-24.
- Demir, M. Ö. (2011). Risk algısının marka sadakatine etkisi: cep telefonları kategorisinde bir uygulama. Ege Akademik Bakış, 11 (2), 267- 276.
- Erel, Cem. (2008). İnternetten alışverişlerde algılanan risk üzerine bir uygulama. Yayınlanmamış Yüksek Lisans Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü İşletme Anabilim Dalı Pazarlama Bilim Dalı, Ankara.
- Erel, Cem. (2008). İnternetten alışverişlerde algılanan risk üzerine bir uygulama. Yayınlanmamış Yüksek Lisans Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü İşletme Anabilim Dalı Pazarlama Bilim Dalı, Ankara.
- Fornell, C. and Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18 (1), 39-50.
- Frederick, E. and Webster, Jr. (1975). Determining the characteristics of the socially conscious consumer. Journal of Consumer Research, 2(3), 188-196.
- Gonzalez, C., Korchia, M., Menuet, L. and Urbain, C. (2009). How do socially responsible consumers consider consumption? An Approach With The Free Associations Method, Recherche et Applications en Marketing (English Edition), 24(3), 25-41.
- Hair, J. F., Hult, G. T. M., Ringle, C. M. and Sarstedt, M. (2016). A primer on partial least square structural equations modeling (PLS-SEM) (2nd edition), Sage Publications.
- He, H. and Harris, L. (2020). The impact of covid-19 pandemic on corporate social responsibility and marketing philosophy. Journal of Business Research, 116(2020), 176-182.
- Henseler, J., Ringle, C. M. and Sarstedt, M. (2015). A new criterion for assessing discirimant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43, 115-135.
Hines, J. M., Hungerford, H. R. and Tomera, A. N. (1987). Analysis and synthesis of research on responsible environmental behavior: A meta-analysis. The Journal of Environmental Education, 18(2), 1-8.
- Iftekhar, H., Ayub, A., Razzaq, A. and Aslam, M. S. (2013), Detrimental effects of marketing practices on consumers’ buying behaviors. Business Management Dynamics, 2(10), 1-5.
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https://www.imf.org/en/News/Articles/2020/03/23/pr2098-imf-managing-director-statement-following-a-g20-ministerial-call-on-the-coronavirus-emergency Erişim Tarihi: 27.02.2021.
- Jacoby, J. and Kaplan, L. B. (1972). The components of perceived risk. Proceedings of the Third Annual Conference of the Association for Consumer Research, Chicago, IL, 382-393.
- Jribi, S., Ismail, H. B., Doggui, D. and Debbabi, H. (2020). COVID-19 virus outbreak lockdown: What impacts on household food wastage?. Environment, Development and Sustainability, 22(5), 3939-3955.
- Karalar, R. ve Kiracı, H. (2010). Bireysel değerlerin sürdürülebilir tüketim davranışı üzerindeki etkisini belirlemeye yönelik öğretmenler üzerinde bir araştırma. İşletme Araştırmaları Dergisi, 2(2), 79–106.
- Karalar, R. ve Kiracı, H. (2010). Bireysel değerlerin sürdürülebilir tüketim davranışı üzerindeki etkisini belirlemeye yönelik öğretmenler üzerinde bir araştırma. İşletme Araştırmaları Dergisi, 2(2), 79–106.
- Keegan, W. J. (1995). Marketing. Prenctince Hall: Englewood Cliffs.
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- Liu, Z., Ciais, P., Deng, Z., Lei, R., Davis, S. J., Feng, S., Zheng, B., Cui, D., Dou, X., Zhu, B., Guo, R., Ke, P., Sun, T., Lu, C., He, P., Wang, Y., Yue, X., Wang, Y., Lei, Y., Zhou, H., Cai, Z., Wu, Y., Guo, R., Han, T., Xue, J., Boucher, O.,
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- Manzano, N. L., Rivas, L. and Bonilla, G. (2012). Explanatory models of change of consumer behavior applied to social marketing. Scientific Research, 4, 246-255.
- McCarty, J. A. and Shrum L. J. (1993). A structural equation analysis of the relationships of personal values, attitudes and beliefs about recycling, and the recycling of solid waste products. Advances in Consumer Research, 20: 641-646.
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- Mouwen, J. C. and Minor, M. (1998). Consumer behavior (5th Edition). Prentice Hall: Englewood Cliffs, NJ, USA.
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Covid-19 Pandemi Sürecinin Sosyal Sorumlu Tüketim Davranışlarına Etkileri
Yıl 2021,
, 357 - 373, 31.12.2021
Nazlı Gamze Özel
,
Mert İnal
,
Sima Nart
Öz
Bu çalışmanın amacı, COVID-19 pandemi sürecinin tüketicilerin sosyal sorumlu tüketim davranışına yönelik algılamalarına etkilerini incelemektir. Sosyal sorumlu tüketim davranışı; tüketicilerin satın alma kararlarında ve tüketim davranışlarında kişisel ihtiyaçlarını tatmin etme amacının yanında sosyal amaçları da dikkate almalarını ifade eder. Sosyal sorumlu tüketim doğal kaynakların sürdürülebilirlik ölçütleri kapsamında kullanılmasını temel alan ve çevreye verilen zararı en aza indiren yöntemleri arayan tüketim şeklidir. Araştırma amacı kapsamında yürütülen literatür incelemesi sonucunda bir araştırma modeli kurgulanmıştır. Araştırma modelinde bulunan ilişkileri test etmek üzere yapısal denklem modellemesi uygulanmıştır. Analizler için ihtiyaç duyulan veriler 385 tüketicinin katılımı ile online anket aracılığı ile toplanmıştır. Araştırma bulguları sürdürülebilirlik odaklı değerler ve tüketim kalıplarına yönelik risk algısının sosyal sorumlu tüketime yönelik tutum ve davranışları olumlu yönde etkilediğini göstermektedir.
Kaynakça
- Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52(1), 27-58.
- Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52(1), 27-58.
- Ajzen, I. and Fishbein, M. (2000). Attitudes and the attitude-behavior relation: reasoned and automatic processes. European Review of Social Psychology, 11(1), 1-33.
- Akenji, L., Bengtsson, M. Briggs, E., Chiu, A., Daconto, G., Fadeeva, Z., Fotiou, S., Gandhi, R., Mathews, C., Metternicht, G., Mohanty, B., Salem, J., Sang-Arun, J., Srisakulchairak, T., Schandl, H. and Tabucanon, M. (2015).
- Sustainable consumption and production (Global edition) a handbook for policymakers, UNEP, United Nations Environment Programme.
- Anderson Jr, W. T. and Cunningham, W. H. (1972). The socially conscious consumer. Journal of Marketing, 36(3), 23-31.
- Arora, N. K. and Mishra, J. (2020). Covid-19 and importance of environmental sustainability. Environmental Sustainability, 3, 117-119.
- Auger, P. and Devinney, T. M. (2007). Do what consumers say matter? The misalignment of preferences with unconstrained ethical intentions. Journal of Business Ethics, 76(4), 361-383.
- Ay, U. (2017). Çevreci tüketim davranışlarının değer-inanç-norm kuramı temelinde incelenmesi. Tüketici ve Tüketim Araştırmaları Dergisi, 9(1), 1-33.
- Bauer, R. A. (1960). Consumer behavior as risk taking. in: Hancock, R.S., Ed., Dynamic Marketing for a Changing World, Proceedings of the 43rd. Conference of the American Marketing Association, 389-398.
- Berné-Manero, C., Pedraja-Iglesias, M. and Ramo-Sáez, P. (2014). A measurement model for the socially responsible consumer. International Review on Public and Nonprofit Marketing, 11(1), 31-46.
- Buerke, A., Straatmann, T., Lin-Hi, N. and Müller, K. (2017). Consumer awareness and sustainability-focused value orientation as motivating factors of responsible consumer behavior.
Review of Managerial Science, 11(4), 959-991.
- Buğday, E. B. (2015). Bilinçli tüketici ölçeği geliştirme çalışması. Doktora Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü, Ankara.
- Buğday, E. B. (2015). Bilinçli tüketici ölçeği geliştirme çalışması. Doktora Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü, Ankara.
- Chan, R. Y. (2001). Determinants of chinese consumers' green purchase behavior. Psychology & Marketing, 18(4), 389-413.
- Chan, R. Y. (2001). Determinants of chinese consumers' green purchase behavior. Psychology & Marketing, 18(4), 389-413.
- Cohen, J. (1988). Statistical power analysis for the behavioral Sciences (2nd edition), Lawrence Erlbaum Associates, Publishers, New York.
- Cohen, M. J. (2020). Does the covid-19 outbreak mark the onset of a sustainable consumption transition? Sustainability: Science, Practice, and Policy 16 (1), 1-3.
- Coşkun, R., Altunışık, R. ve Yıldırım, E. (2017). Sosyal bilimlerde araştırma yöntemleri: SPSS uygulamalı. Sakarya Yayıncılık, Dokuzuncu Baskı, Sakarya.
- Çifci, S. ve Koçak, A. (2008). Sosyal sorumlu tüketim anlayışının boyutları ve ölçümüne ilişkin Ankara Üniversitesi öğrencilerine yönelik bir araştırma. 13. Ulusal Pazarlama Kongresi, 25-29 Ekim, Nevşehir, 132-141.
- Davis, K. (1975). Five propositions for social responsibility. Business Horizons, 18(3), 19-24.
- Davis, K. (1975). Five propositions for social responsibility. Business Horizons, 18(3), 19-24.
- Demir, M. Ö. (2011). Risk algısının marka sadakatine etkisi: cep telefonları kategorisinde bir uygulama. Ege Akademik Bakış, 11 (2), 267- 276.
- Erel, Cem. (2008). İnternetten alışverişlerde algılanan risk üzerine bir uygulama. Yayınlanmamış Yüksek Lisans Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü İşletme Anabilim Dalı Pazarlama Bilim Dalı, Ankara.
- Erel, Cem. (2008). İnternetten alışverişlerde algılanan risk üzerine bir uygulama. Yayınlanmamış Yüksek Lisans Tezi, Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü İşletme Anabilim Dalı Pazarlama Bilim Dalı, Ankara.
- Fornell, C. and Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18 (1), 39-50.
- Frederick, E. and Webster, Jr. (1975). Determining the characteristics of the socially conscious consumer. Journal of Consumer Research, 2(3), 188-196.
- Gonzalez, C., Korchia, M., Menuet, L. and Urbain, C. (2009). How do socially responsible consumers consider consumption? An Approach With The Free Associations Method, Recherche et Applications en Marketing (English Edition), 24(3), 25-41.
- Hair, J. F., Hult, G. T. M., Ringle, C. M. and Sarstedt, M. (2016). A primer on partial least square structural equations modeling (PLS-SEM) (2nd edition), Sage Publications.
- He, H. and Harris, L. (2020). The impact of covid-19 pandemic on corporate social responsibility and marketing philosophy. Journal of Business Research, 116(2020), 176-182.
- Henseler, J., Ringle, C. M. and Sarstedt, M. (2015). A new criterion for assessing discirimant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43, 115-135.
Hines, J. M., Hungerford, H. R. and Tomera, A. N. (1987). Analysis and synthesis of research on responsible environmental behavior: A meta-analysis. The Journal of Environmental Education, 18(2), 1-8.
- Iftekhar, H., Ayub, A., Razzaq, A. and Aslam, M. S. (2013), Detrimental effects of marketing practices on consumers’ buying behaviors. Business Management Dynamics, 2(10), 1-5.
- IMF (2020). The great lockdown: Worst economic downturn since the great depression
https://www.imf.org/en/News/Articles/2020/03/23/pr2098-imf-managing-director-statement-following-a-g20-ministerial-call-on-the-coronavirus-emergency Erişim Tarihi: 27.02.2021.
- Jacoby, J. and Kaplan, L. B. (1972). The components of perceived risk. Proceedings of the Third Annual Conference of the Association for Consumer Research, Chicago, IL, 382-393.
- Jribi, S., Ismail, H. B., Doggui, D. and Debbabi, H. (2020). COVID-19 virus outbreak lockdown: What impacts on household food wastage?. Environment, Development and Sustainability, 22(5), 3939-3955.
- Karalar, R. ve Kiracı, H. (2010). Bireysel değerlerin sürdürülebilir tüketim davranışı üzerindeki etkisini belirlemeye yönelik öğretmenler üzerinde bir araştırma. İşletme Araştırmaları Dergisi, 2(2), 79–106.
- Karalar, R. ve Kiracı, H. (2010). Bireysel değerlerin sürdürülebilir tüketim davranışı üzerindeki etkisini belirlemeye yönelik öğretmenler üzerinde bir araştırma. İşletme Araştırmaları Dergisi, 2(2), 79–106.
- Keegan, W. J. (1995). Marketing. Prenctince Hall: Englewood Cliffs.
- Leigh, J. H., Murphy, P. E. and Enis, B. N. (1988). A new approach to measuring socially responsible consumption tendencies. Journal of Macromarketing, 8(1), 5-21.
- Liu, Z., Ciais, P., Deng, Z., Lei, R., Davis, S. J., Feng, S., Zheng, B., Cui, D., Dou, X., Zhu, B., Guo, R., Ke, P., Sun, T., Lu, C., He, P., Wang, Y., Yue, X., Wang, Y., Lei, Y., Zhou, H., Cai, Z., Wu, Y., Guo, R., Han, T., Xue, J., Boucher, O.,
- Boucher, E., Chevallier, F., Tanaka, K., Wei, Y., Zhong, H., Kang, C., Zhang, N., Chen, B., Xi, F., Liu, M., Bréon, F. M., Lu, Y., Zhang, Q., Guan, D., Gong, P., Kammen, D. M., He, K. and Schellnhuber H. J. (2020). Near-real-time monitoring of global co2 emissions reveals the effects of the Covid-19 pandemic. Nature Communications, 11(1), 1-12.
- Manzano, N. L., Rivas, L. and Bonilla, G. (2012). Explanatory models of change of consumer behavior applied to social marketing. Scientific Research, 4, 246-255.
- McCarty, J. A. and Shrum L. J. (1993). A structural equation analysis of the relationships of personal values, attitudes and beliefs about recycling, and the recycling of solid waste products. Advances in Consumer Research, 20: 641-646.
- Mohr L. A, Webb D. J. and Harris K. E. (2001). Do consumers expect companies to be socially responsible? The impact of corporate social responsibility on buying behavior. Journal of Consumer Affairs, 35(1), 45–72.
- Mouwen, J. C. and Minor, M. (1998). Consumer behavior (5th Edition). Prentice Hall: Englewood Cliffs, NJ, USA.
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