STRATEJİK LİDERLİKTEN DİJİTAL STRATEJİK LİDERLİĞE: KAVRAMSAL VE KURAMSAL BİR TARTIŞMA

Yıl 2021, Cilt: 4 Sayı: 2, 235 - 252, 27.09.2021

Hale Alan , Ali Rıza Köker

Öz

Dijital teknolojiler hızlı bir şekilde tüm işletmeler tarafından benimsenmeye devam etmektedir. Dijitalleşme sürecinin başarısını veya başarısızlığını örgütsel liderliğe atayan yeni oluşmaya başlamış bir literatür bulunmaktadır. Dijitalleşme ve dijital dönüşüm tercihe ya da isteğe bağlı değildir. İş süreçlerini ve uygulamalarını bu dönüşüme uyarlamak için devamlı meşgul olan liderler, bu dönüştürücü zihin değişimini yapma sanatını ve stratejik hedeflere ulaşmak için doğru araçları uygulama bilimini benimseyecektir. Stratejik liderlikle dijitalleşme sürecine hâkim olan dijital stratejileri benimseyen liderliğin birleşimi olarak kavramlaştırılabilen “stratejik dijital liderlik” kavramı daha fazla önem kazanacaktır. Bu çalışma yeni oluşmaya başlamış bir literatür için kavramsal bir ön araştırma sunmayı amaçlamıştır. Günümüzde dijitalleşmenin ve dijital dönüşümün iş hayatının merkezinde konumlandığı söylenebilir. Lider ve liderlik çalışmaları için bütünleşmesi gereken kavramlar olarak literatürde yerini almaya başlamıştır. Bu çalışmada kavramsal olarak açıklanan ifadelerin kuramsal boyutta temelleri vurgulanmış ve kavramdan kurama ve geleceğe doğru bir ilerleme planı kapsamında çalışma hazırlanmıştır. Çalışmanın sonucunda, dijital dönüşüm sürecinde hem stratejiyi hem de dijitalleşmeyi ve gereğini bütünleştiren liderlik çalışmalarının ve liderlerin başarılı ve önemli olduğu sonucuna varılmıştır. Başarılı organizasyon liderleri, güçlü bir vizyon oluşturmak, yeni iş yapma biçimlerini benimsemek, çalışanları değişim için hizalamak ve harekete geçirmek için teknolojinin ve bilimin sunduğu imkanları ve gelişmeleri stratejilerine dahil etmeli, dijitalleşme ve teknolojinin sunduğu gelişmelere, ilgili çalışma sonuçlarına ve mevcut literatürü yakından takip edilmesi ve gerisinde kalınmaması önerilmektedir.

Anahtar Kelimeler

Stratejik Liderlik, Dijital Liderlik, Dijital Dönüşüm

Kaynakça

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