Are Environmental Sustainability Practices Different in Host Country and Country of Origin? The Case of Ford Automotive

Yıl 2023, Cilt: 14 Sayı: 38, 702 - 719, 25.05.2023

Zeynep Talaş , Esra Dil

https://doi.org/10.21076/vizyoner.1144206

Öz

The study aims to examine the differences in the environmental sustainability approaches of global businesses in the country of origin and host country through the example of Ford Automotive. In this direction, “does environmental sustainability reporting differ in the country of origin and host country? If a difference is detected, what is the source of this difference? Is there a theoretical approach that explains this situation from environmental sustainability theories?” are the focus points of the study. The qualitative research method is adopted in the study, and the environmental sustainability reports of the US-based Ford Automotive company in two countries, hosted by Turkey, are subjected to content analysis. GRI index environmental categories and Treadmill Production Theory environmental categories constitute the two stages of the analysis. The findings show that the host country is more dominant in the environmental compliance category and weaker in the country of origin. However, it is found that the supplier environmental assessment category is structured in detail in the country of origin.

Anahtar Kelimeler

Host Country, Country of Origin, Environmental Sustainability, Treadmill Production Theory, Ford Automotive

Ev Sahibi ve Köken Ülkede Çevresel Sürdürülebilirlik Uygulamaları Birbirinden Farklı Mı? Ford Otomotiv Örneği

Öz

Bu çalışmanın amacı, Ford Otomotiv örneği üzerinden küresel işletmelerin köken ve ev sahibi ülkedeki çevresel sürdürülebilirlik yaklaşımlarındaki farklılığı irdelemektir. Bu doğrultuda çevresel sürdürülebilirlik raporlaması köken ülke ve ev sahibi ülkede farklılaşıyor mu? Şayet bir fark tespit ediliyorsa bunun kaynağı nedir? Çevresel sürdürülebilirlik teorilerinden bu durumu açıklayan bir teorik yaklaşım var mıdır? soruları çalışmanın odaklanacağı noktalardır. Çalışmada nitel araştırma yöntemi benimsenerek, Türkiye’nin ev sahipliği yaptığı, ABD kökenli Ford Otomotiv işletmesinin iki ülkedeki çevresel sürdürülebilirlik raporları içerik analizine tabi tutulmuştur. GRI indeksi çevre kategorileri ve Koşu Bandı Üretim Teorisi çevre kategorileri analizin iki aşamasını oluşturmuştur. Bulgular, ev sahibi ülkenin çevresel uyum kategorisinde daha baskın, köken ülkede ise zayıf olduğunu göstermektedir. Ancak köken ülkede tedarikçi çevresel değerlendirme kategorisinin detaylı şekilde yapılandırıldığı tespit edilmiştir.

Anahtar Kelimeler

Ev Sahibi Ülke, Köken Ülke, Çevresel Sürdürülebilirlik, Koşu Bandı Üretim Teorisi, Ford Otomotiv

Kaynakça

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