ISSN: 1305-970X
Founded: 2006
Publisher: Yasar University

Research Article

The Effect of Consumer Minimalism on Sustainable Consumption: The Mediator Role of Perceived Consumer Effectiveness

F. Görgün Deveci Tuğba Yıldız

Application Date: Mar 29, 2024, In Press Date: Nov 5, 2024

Research Article

Sosyal Medya Çağında Kanaat Önderliği: İnfluencer Etkisiyle Satın Alma Niyeti ve Marka Güveni

Yavuz Selim Gülmez Ahmet Kayaoğlu Gülizar Hattapoğlu

Application Date: Jun 28, 2024, In Press Date: Nov 5, 2024
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