Ebru Enginkaya profile image
Ebru Enginkaya Assoc. Prof. Dr. YILDIZ TEKNİK ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ
Publication 8 Review 4 CrossRef Cited 4
8 Publication
4 Review
4 CrossRef Cited

Institution

YILDIZ TEKNİK ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ

Popular Publications

THE FACTORS AFFECTING THE ATTITUDE OF CONSUMERS' PURCHASING PRIVATE LABELS
DOI: 10.17261/Pressacademia.2017.368
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3758

0

1

3758

CUSTOMER ENGAGEMENT’S ROLE OVER POSITIVE WORD-OF-MOUTH INTENTION: A STUDY ON SMARTPHONES SECTOR
Authors: Berker Pandir, Ebru Enginkaya
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.871
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3048

0

1

3048

CONSUMER NEGATIVITY TOWARDS BRANDS: BRAND HATE OR BRAND SWITCH?
Authors: Fatih Pinarbasi, Ebru Enginkaya
Published: 2019 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2019.1070
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1391

0

1

1391

0

1

1115

Publications

0

187

1

604

1

1115

CONSUMER NEGATIVITY TOWARDS BRANDS: BRAND HATE OR BRAND SWITCH?
Authors: Fatih Pinarbasi, Ebru Enginkaya
Published: 2019 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2019.1070
FAVORITE 1 TOTAL DOWNLOAD COUNT 1391

1

1391

CUSTOMER ENGAGEMENT’S ROLE OVER POSITIVE WORD-OF-MOUTH INTENTION: A STUDY ON SMARTPHONES SECTOR
Authors: Berker Pandir, Ebru Enginkaya
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.871
FAVORITE 1 TOTAL DOWNLOAD COUNT 3048

1

3048

THE FACTORS AFFECTING THE ATTITUDE OF CONSUMERS' PURCHASING PRIVATE LABELS
DOI: 10.17261/Pressacademia.2017.368
FAVORITE 1 TOTAL DOWNLOAD COUNT 3758

1

3758

Publications

1

1

604

Interactive Guide Tool
If you want to see the panel introduction, you can click Start Tour.