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Gonca Yıldırım Assoc. Prof. Dr. İSTANBUL AYDIN ÜNİVERSİTESİ
Publication 15 Review 35 CrossRef Cited 4 TR Dizin Cited 15
15 Publication
35 Review
4 CrossRef Cited
15 TR Dizin Cited
0000-0002-7433-0841

Research Fields

Digital Advertising Advertising Campaigns Advertising Strategies Public Relations Public Relations Campaigns and Applications Public Relations Methods and Instruments Institutional Communication Digital Marketing Marketing Communications Product and Brand Management

Institution

İSTANBUL AYDIN ÜNİVERSİTESİ

Popular Publications

Halkla İlişkilerde Paydaş Teorisi Perspektifinden Kurum İçi İletişimin Çalışanların Kurumsal Bağlılıklarına Etkisi
Authors: Gonca Yıldırım
Published: 2020 , Journal of Selcuk Communication
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1801

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2

1801

DİJİTALLEŞEN İLETİŞİM ORTAMLARINDA KİMLİK İNŞASI VE BENLİK SUNUMU: İLETİŞİM FAKÜLTESİ ÖĞRENCİLERİ ÜZERİNE BİR ARAŞTIRMA
Authors: Burcu Özdemir, Gonca Yıldırım
Published: 2019 , e-Journal of New Media
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 7540

0

2

7540

SATIŞ SONRASI MÜŞTERİ HİZMETLERİNİN MARKA BAĞLILIĞI ÜZERİNDEKİ ETKİSİ
Authors: Tabassum Khankıshıyeva, Gonca Yıldırım
Published: 2020 , İstanbul Aydın Üniversitesi Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1363

0

1

1363

THE ROLE OF NATIONAL CULTURAL INSTITUTES AS AN IMPORTANT TOOL OF CULTURAL DIPLOMACY IN NATIONAL PUBLICITY
Authors: Gonca Yıldırım , Meltem Kaplan
Published: 2023 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.1228127
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 973

1

1

973

Gender Communication and Leadership: A Qualitative Research in Managerial Level
Authors: Müge Öztunç , Gonca Yıldırım
Published: 2021 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.930886
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1579

0

1

1579

Publications

THE ROLE OF NATIONAL CULTURAL INSTITUTES AS AN IMPORTANT TOOL OF CULTURAL DIPLOMACY IN NATIONAL PUBLICITY
Authors: Gonca Yıldırım , Meltem Kaplan
Published: 2023 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.1228127
FAVORITE 1 TOTAL DOWNLOAD COUNT 973

1

973

AN ASSESSMENT ON THE RELATIONSHIP OF TRANSMEDIA STORY AND COGNITIVE CAPITALISM
Authors: Meltem Koç , Gonca Yıldırım
Published: 2023 , Turkish Online Journal of Design Art and Communication
DOI: 10.7456/tojdac.1254472
FAVORITE 0 TOTAL DOWNLOAD COUNT 1365

0

1365

KURUMSAL İLETİŞİM ÇERÇEVESİNDE LİDER DAVRANIŞLARININ ÇALIŞANLARIN İŞVEREN MARKASI ALGISINA ETKİSİ: ÖZEL BİR SAĞLIK KURULUŞUNDA ARAŞTIRMA
Authors: Gonca Yıldırım , Sümeyra Tiryaki
Published: 2022 , İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1236

1

1236

Gender Communication and Leadership: A Qualitative Research in Managerial Level
Authors: Müge Öztunç , Gonca Yıldırım
Published: 2021 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.930886
FAVORITE 1 TOTAL DOWNLOAD COUNT 1579

1

1579

The Role of Transparent Internal Communication and Transformational Leadership in Public Relations in Corporate Change and Corporate Trust Building
Authors: Gonca Yıldırım
Published: 2021 , Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.797439
FAVORITE 0 TOTAL DOWNLOAD COUNT 1736

0

1736

HALKLA İLİŞKİLERDE SİSTEM TEORİSİ BAĞLAMINDA KURUM İÇİ İLETİŞİMİN KURUMSAL BAĞLILIĞA ETKİSİ: ULAŞIM SEKTÖRÜNDE KARŞILAŞTIRMALI ANALİZ
Authors: Furkan Demir , Gonca Yıldırım
Published: 2020 , Sosyal Bilimler Akademi Dergisi
DOI: 10.38004/sobad.773966
FAVORITE 0 TOTAL DOWNLOAD COUNT 1184

0

1184

Halkla İlişkilerde Paydaş Teorisi Perspektifinden Kurum İçi İletişimin Çalışanların Kurumsal Bağlılıklarına Etkisi
Authors: Gonca Yıldırım
Published: 2020 , Journal of Selcuk Communication
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 1801

2

1801

A FIELD SURVEY ON ATTITUDES OF STUDENTS FOR STUDENT-RUN PR AGENCIES AS AN APPLIED EDUCATION TOOL WITHIN THE SCOPE OF PUBLIC RELATIONS EDUCATION
Authors: Cihan Becan , Gonca Yıldırım
Published: 2020 , Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.636822
FAVORITE 0 TOTAL DOWNLOAD COUNT 1016

0

1016

SATIŞ SONRASI MÜŞTERİ HİZMETLERİNİN MARKA BAĞLILIĞI ÜZERİNDEKİ ETKİSİ
Authors: Tabassum Khankıshıyeva, Gonca Yıldırım
Published: 2020 , İstanbul Aydın Üniversitesi Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1363

1

1363

DİJİTALLEŞEN İLETİŞİM ORTAMLARINDA KİMLİK İNŞASI VE BENLİK SUNUMU: İLETİŞİM FAKÜLTESİ ÖĞRENCİLERİ ÜZERİNE BİR ARAŞTIRMA
Authors: Burcu Özdemir, Gonca Yıldırım
Published: 2019 , e-Journal of New Media
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 7540

2

7540

YEREL YÖNETİMLERDE SOSYAL SORUMLULUK BAĞLAMINDA İSTANBUL HALK EKMEK A.Ş.’NİN İNCELENMESİ
Authors: Mevlüt Eryiğit, Gonca Yıldırım
Published: 2018 , İstanbul Aydın Üniversitesi Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 894

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894

International Publicity In The Early Republican Period On The Turkish Culture And Art From The Cultural Diplomacy And Public Relations Perspective
Authors: Gonca Yıldırım
Published: 2016 , Aydın İnsan ve Toplum Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1783

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1783

The Impact On Consumer Buying Behaviour Of Corporate Social Responsibility Campaigns: A Field Study On Students In The Faculty Of Communication
Authors: Evrim Karafes, Gonca Yıldırım
Published: 2013 , Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1124

1

1124

Transformation of Public Relations: From Public Relations to public engagement
Authors: Gonca Yıldırım , Evrim Karafes
Published: 2011 , Journal of Anadolu Bil Vocational School of Higher Education
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2198

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2198

Roles of CEOs in building corporate reputation in Turkey and the world
Authors: Gonca Yıldırım
Published: 2010 , Journal of Anadolu Bil Vocational School of Higher Education
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 3144

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3144

Articles published in
Aydın İnsan ve Toplum Dergisi
Aydın İnsan ve Toplum Dergisi
e-Journal of New Media
e-Journal of New Media
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
İstanbul Aydın Üniversitesi Dergisi
İstanbul Aydın Üniversitesi Dergisi
İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
Journal of Anadolu Bil Vocational School of Higher Education
Journal of Anadolu Bil Vocational School of Higher Education
Journal of Erciyes Communication
Journal of Erciyes Communication
Journal of Selcuk Communication
Journal of Selcuk Communication
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute
Sosyal Bilimler Akademi Dergisi
Sosyal Bilimler Akademi Dergisi
Turkish Online Journal of Design Art and Communication
Turkish Online Journal of Design Art and Communication
Turkish Review of Communication Studies
Turkish Review of Communication Studies
Editorial Board Memberships
Turkish Online Journal of Design Art and Communication
Turkish Online Journal of Design Art and Communication

Reviews

Afet ve Risk Dergisi
Afet ve Risk Dergisi
Afyon Kocatepe University Journal of Social Sciences
Afyon Kocatepe University Journal of Social Sciences
ARTS: Artuklu Journal of Arts and Humanities
ARTS: Artuklu Journal of Arts and Humanities
4. BOYUT Medya ve Kültürel Çalışmalar Dergisi
4. BOYUT Medya ve Kültürel Çalışmalar Dergisi
Communication and Diplomacy
Communication and Diplomacy
e-Journal of New Media
e-Journal of New Media
İletişim Çalışmaları Dergisi
İletişim Çalışmaları Dergisi
İstanbul Aydın Üniversitesi Dergisi
İstanbul Aydın Üniversitesi Dergisi
İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
Journal of Erciyes Communication
Journal of Erciyes Communication
Journal of Selcuk Communication
Journal of Selcuk Communication
Kocaeli Üniversitesi İletişim Fakültesi Araştırma Dergisi
Kocaeli Üniversitesi İletişim Fakültesi Araştırma Dergisi
Milli Eğitim Dergisi
Milli Eğitim Dergisi
The Journal of Diplomacy and Strategy
The Journal of Diplomacy and Strategy
Turkish Online Journal of Design Art and Communication
Turkish Online Journal of Design Art and Communication
Uluslararası Sosyal Bilimler Akademi Dergisi
Uluslararası Sosyal Bilimler Akademi Dergisi

Publications

THE ROLE OF NATIONAL CULTURAL INSTITUTES AS AN IMPORTANT TOOL OF CULTURAL DIPLOMACY IN NATIONAL PUBLICITY
Authors: Gonca Yıldırım , Meltem Kaplan
Published: 2023 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.1228127
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 973

1

1

973

AN ASSESSMENT ON THE RELATIONSHIP OF TRANSMEDIA STORY AND COGNITIVE CAPITALISM
Authors: Meltem Koç , Gonca Yıldırım
Published: 2023 , Turkish Online Journal of Design Art and Communication
DOI: 10.7456/tojdac.1254472
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1365

1

0

1365

The Role of Transparent Internal Communication and Transformational Leadership in Public Relations in Corporate Change and Corporate Trust Building
Authors: Gonca Yıldırım
Published: 2021 , Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.797439
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1736

1

0

1736

HALKLA İLİŞKİLERDE SİSTEM TEORİSİ BAĞLAMINDA KURUM İÇİ İLETİŞİMİN KURUMSAL BAĞLILIĞA ETKİSİ: ULAŞIM SEKTÖRÜNDE KARŞILAŞTIRMALI ANALİZ
Authors: Furkan Demir , Gonca Yıldırım
Published: 2020 , Sosyal Bilimler Akademi Dergisi
DOI: 10.38004/sobad.773966
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1184

1

0

1184

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.
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