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Sema Gumus
Dr.
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4
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Summary
Publications
Peer Review
Research Fields
Digitalization
Communication and Media Studies
Product and Brand Management
Institution
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Popular Publications
PAZARLAMA İLETİŞİMİ BAĞLAMINDA MARKANIN TESCİLİ SONRASI KONUMU: ETİ, ÜLKER VE TORKU ÖRNEKLERİ
Authors:
Sema Gümüş
, And Algül
Published: 2018 ,
e-Journal of New Media
DOI: -
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
5558
0
CITED
2
FAVORITE
5558
TOTAL DOWNLOAD COUNT
ROLEX AND APPLE RELATIONSHIP BETWEEN BRAND REPUTATION AND BRAND VALUE CONCEPTS AND TRADEMARK REGISTRATION IN THE CONTEXT OF GLOBALIZATION
Authors:
Aysun Köktener
,
Sema Gumus
,
Seda Şahar
Published: 2020 ,
Türkiye Mesleki ve Sosyal Bilimler Dergisi
DOI: 10.46236/jovosst.699900
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
1533
0
CITED
2
FAVORITE
1533
TOTAL DOWNLOAD COUNT
Kamu Kurumlarındaki Dijitalleşmenin Örgütsel İletişime Etkisi: Türk Patent ve Marka Kurumu Örneği
Authors:
Sema Gumus
Published: 2023 ,
Milli Kültür Araştırmaları Dergisi
DOI: 10.55774/mikad.1392592
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
342
0
CITED
2
FAVORITE
342
TOTAL DOWNLOAD COUNT
Publications
THE IMPORTANCE OF BRANDING WITHIN THE SCOPE OF GOVERNMENT SUPPORTS: TURQUALITY EXAMPLE
Authors:
Sema Gumus
Published: 2024 ,
International Journal of Arts and Social Studies
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
60
0
FAVORITE
60
TOTAL DOWNLOAD COUNT
Kamu Kurumlarındaki Dijitalleşmenin Örgütsel İletişime Etkisi: Türk Patent ve Marka Kurumu Örneği
Authors:
Sema Gumus
Published: 2023 ,
Milli Kültür Araştırmaları Dergisi
DOI: 10.55774/mikad.1392592
FAVORITE
2
TOTAL DOWNLOAD COUNT
342
2
FAVORITE
342
TOTAL DOWNLOAD COUNT
ROLEX AND APPLE RELATIONSHIP BETWEEN BRAND REPUTATION AND BRAND VALUE CONCEPTS AND TRADEMARK REGISTRATION IN THE CONTEXT OF GLOBALIZATION
Authors:
Aysun Köktener
,
Sema Gumus
,
Seda Şahar
Published: 2020 ,
Türkiye Mesleki ve Sosyal Bilimler Dergisi
DOI: 10.46236/jovosst.699900
FAVORITE
2
TOTAL DOWNLOAD COUNT
1533
2
FAVORITE
1533
TOTAL DOWNLOAD COUNT
PAZARLAMA İLETİŞİMİ BAĞLAMINDA MARKANIN TESCİLİ SONRASI KONUMU: ETİ, ÜLKER VE TORKU ÖRNEKLERİ
Authors:
Sema Gümüş
, And Algül
Published: 2018 ,
e-Journal of New Media
DOI: -
FAVORITE
2
TOTAL DOWNLOAD COUNT
5558
2
FAVORITE
5558
TOTAL DOWNLOAD COUNT
Articles published in
e-Journal of New Media
International Journal of Arts and Social Studies
Milli Kültür Araştırmaları Dergisi
Türkiye Mesleki ve Sosyal Bilimler Dergisi
Reviews
EUropean Journal of Managerial Research (EUJMR)
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