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Cansu Toprak
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BANDIRMA ONYEDI EYLUL UNIVERSITY, INSTITUTE OF SOCIAL SCIENCES
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0000-0002-5368-4704
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BANDIRMA ONYEDI EYLUL UNIVERSITY, INSTITUTE OF SOCIAL SCIENCES
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THE EFFECT OF THE USE OF GAMIFICATION STRATEGY IN MOBILE HEALTH APPLICATIONS ON CUSTOMER LOYALTY
Authors:
Cansu Toprak
,
Hicran Özgüner Kılıç
Published: 2024 ,
Journal of Management and Economics Research
DOI: 10.11611/yead.1362413
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Journal of Management and Economics Research
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