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Betül Çepni Şener
Asst. Prof. Dr.
YOZGAT BOZOK ÜNİVERSİTESİ
Publication
9
Review
2
CrossRef Cited
6
9
Publication
2
Review
6
CrossRef Cited
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Summary
Publications
Peer Review
Cited
Research Fields
Digital Advertising
Institution
YOZGAT BOZOK ÜNİVERSİTESİ
Popular Publications
A Research on Instagram Posts of Brands Giving Directions to Sustainable Fashion
Authors:
Betül Çepni Şener
,
Nurcan Yılmaz
Published: 2023 ,
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.1369308
CITED
1
FAVORITE
2
TOTAL DOWNLOAD COUNT
1421
1
CITED
2
FAVORITE
1421
TOTAL DOWNLOAD COUNT
SOSYAL MEDYADA MODA REKLAMCILIĞI: INSTAGRAM ÖRNEĞİ
Authors:
Engin Coşkun
,
Betül Çepni Şener
Published: 2022 ,
Inonu University E-Journal of Faculty of Communication
DOI: 10.47107/inifedergi.1076562
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1738
0
CITED
1
FAVORITE
1738
TOTAL DOWNLOAD COUNT
Evaluation of Advertising Applications Within the Framework of the Features of Social Network Sites
Authors:
Betül Çepni Şener
Published: 2023 ,
Yeni Medya
DOI: 10.55609/yenimedya.1247768
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1078
0
CITED
1
FAVORITE
1078
TOTAL DOWNLOAD COUNT
REKLAM ETKİLİLİĞİ AÇISINDAN GELENEKSEL VE YENİ MEDYADA YAYINLANAN BİR REKLAMIN X, Y VE Z KUŞAKLARI ARASINDA KARŞILAŞTIRILMASI
Authors:
Betül Çepni Şener
,
Yusuf Zafer Can Uğurhan
Published: 2019 ,
Inonu University E-Journal of Faculty of Communication
DOI: -
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1989
0
CITED
1
FAVORITE
1989
TOTAL DOWNLOAD COUNT
An Evaluation on the Use of Music in Television and Social Media Advertisements
Authors:
Engin Coşkun
,
Betül Çepni Şener
Published: 2023 ,
Medya ve Kültürel Çalışmalar Dergisi
DOI: 10.55055/mekcad.1361626
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
496
0
CITED
1
FAVORITE
496
TOTAL DOWNLOAD COUNT
Publications
Factors Affecting Consumers' Online Purchasing Attitudes Towards Ads Guided by Artificial Intelligence
Authors:
Simge Aksu
,
Betül Çepni Şener
Published: 2024 ,
İmgelem
DOI: 10.53791/imgelem.1482365
FAVORITE
1
TOTAL DOWNLOAD COUNT
955
1
FAVORITE
955
TOTAL DOWNLOAD COUNT
A Research on Instagram Posts of Brands Giving Directions to Sustainable Fashion
Authors:
Betül Çepni Şener
,
Nurcan Yılmaz
Published: 2023 ,
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.1369308
FAVORITE
2
TOTAL DOWNLOAD COUNT
1421
2
FAVORITE
1421
TOTAL DOWNLOAD COUNT
Investigation of Social Media Literacy Skills In The Context of Advertising Credibility And Attitude Towards Advertising
Authors:
Betül Çepni Şener
,
Engin Coşkun
Published: 2023 ,
Intermedia International E-journal
DOI: 10.56133/intermedia.1354581
FAVORITE
0
TOTAL DOWNLOAD COUNT
488
0
FAVORITE
488
TOTAL DOWNLOAD COUNT
Brand Awareness on Social Media: A Research on Consumers Attitudes and Intentions
Authors:
Betül Çepni Şener
Published: 2023 ,
Kastamonu İletişim Araştırmaları Dergisi
DOI: 10.56676/kiad.1264832
FAVORITE
1
TOTAL DOWNLOAD COUNT
1608
1
FAVORITE
1608
TOTAL DOWNLOAD COUNT
An Evaluation on the Use of Music in Television and Social Media Advertisements
Authors:
Engin Coşkun
,
Betül Çepni Şener
Published: 2023 ,
Medya ve Kültürel Çalışmalar Dergisi
DOI: 10.55055/mekcad.1361626
FAVORITE
1
TOTAL DOWNLOAD COUNT
496
1
FAVORITE
496
TOTAL DOWNLOAD COUNT
Evaluation of Advertising Applications Within the Framework of the Features of Social Network Sites
Authors:
Betül Çepni Şener
Published: 2023 ,
Yeni Medya
DOI: 10.55609/yenimedya.1247768
FAVORITE
1
TOTAL DOWNLOAD COUNT
1078
1
FAVORITE
1078
TOTAL DOWNLOAD COUNT
SOSYAL MEDYADA MODA REKLAMCILIĞI: INSTAGRAM ÖRNEĞİ
Authors:
Engin Coşkun
,
Betül Çepni Şener
Published: 2022 ,
Inonu University E-Journal of Faculty of Communication
DOI: 10.47107/inifedergi.1076562
FAVORITE
1
TOTAL DOWNLOAD COUNT
1738
1
FAVORITE
1738
TOTAL DOWNLOAD COUNT
A STUDY ON THE PERCEPTION AND EVALUATION OF THE NEWS IN THE SOCIAL NETWORK SITES BY THE STUDENTS OF THE FACULTY OF COMMUNICATION
Authors:
Betül Çepni Şener
Published: 2019 ,
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.567464
FAVORITE
0
TOTAL DOWNLOAD COUNT
3145
0
FAVORITE
3145
TOTAL DOWNLOAD COUNT
REKLAM ETKİLİLİĞİ AÇISINDAN GELENEKSEL VE YENİ MEDYADA YAYINLANAN BİR REKLAMIN X, Y VE Z KUŞAKLARI ARASINDA KARŞILAŞTIRILMASI
Authors:
Betül Çepni Şener
,
Yusuf Zafer Can Uğurhan
Published: 2019 ,
Inonu University E-Journal of Faculty of Communication
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
1989
1
FAVORITE
1989
TOTAL DOWNLOAD COUNT
Articles published in
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
İmgelem
Inonu University E-Journal of Faculty of Communication
Intermedia International E-journal
Kastamonu İletişim Araştırmaları Dergisi
Medya ve Kültürel Çalışmalar Dergisi
Yeni Medya
Reviews
Inonu University E-Journal of Faculty of Communication
Publications
Factors Affecting Consumers' Online Purchasing Attitudes Towards Ads Guided by Artificial Intelligence
Authors:
Simge Aksu
,
Betül Çepni Şener
Published: 2024 ,
İmgelem
DOI: 10.53791/imgelem.1482365
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
955
2
CITED
1
FAVORITE
955
TOTAL DOWNLOAD COUNT
A Research on Instagram Posts of Brands Giving Directions to Sustainable Fashion
Authors:
Betül Çepni Şener
,
Nurcan Yılmaz
Published: 2023 ,
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.1369308
CITED
1
FAVORITE
2
TOTAL DOWNLOAD COUNT
1421
1
CITED
2
FAVORITE
1421
TOTAL DOWNLOAD COUNT
A STUDY ON THE PERCEPTION AND EVALUATION OF THE NEWS IN THE SOCIAL NETWORK SITES BY THE STUDENTS OF THE FACULTY OF COMMUNICATION
Authors:
Betül Çepni Şener
Published: 2019 ,
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.567464
CITED
3
FAVORITE
0
TOTAL DOWNLOAD COUNT
3145
3
CITED
0
FAVORITE
3145
TOTAL DOWNLOAD COUNT
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