Research Fields
Marketing
Digital Marketing
Marketing Research Methodology
Consumer Behaviour
International Marketing
Product and Brand Management
Entrepreneurship
Institution
KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ, ULUSLARARASI TİCARET VE FİNANS BÖLÜMÜ