Mualla Akçadağ profile image
Mualla Akçadağ Asst. Prof. Dr. CUMHURİYET ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ
Publication 11 Review 6 CrossRef Cited 1
11 Publication
6 Review
1 CrossRef Cited

Research Fields

Marketing Digital Marketing Industrial Marketing Service Marketing Customer Relationship Management Marketing Research Methodology Advertisement Sales Management International Marketing Entrepreneurship

Institution

CUMHURİYET ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ

Popular Publications

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Literature Review on Brand Management in Marketing
Authors: Mualla Akçadağ , Zerrin Işıksal
DOI: 10.54089/ecider.995824
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1657

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Publications

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496

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2708

Literature Review on Brand Management in Marketing
Authors: Mualla Akçadağ , Zerrin Işıksal
DOI: 10.54089/ecider.995824
FAVORITE 2 TOTAL DOWNLOAD COUNT 1657

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1657

DETERMINING THE ATTITUDES OF STORE MANAGERS FOR GREEN MARKETING MIX: KOCAELI SHOPPING CENTER APPLICATION
Authors: Mualla Akcadag , Omer Ellibes
Published: 2020 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2020.1249
FAVORITE 1 TOTAL DOWNLOAD COUNT 696

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