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Engin Yücel Assoc. Prof. Dr. DOKUZ EYLÜL ÜNİVERSİTESİ
Publication 9 Review 9 CrossRef Cited 7
9 Publication
9 Review
7 CrossRef Cited

Research Fields

Marketing Marketing Research Methodology Marketing Communications International Marketing Product and Brand Management Entrepreneurship Marketing in International Trade

Institution

DOKUZ EYLÜL ÜNİVERSİTESİ

Popular Publications

Gamification Applicatıons in Marketing: Examples of Gamification From Turkey and The World
Published: 2023 , İzmir Journal of Management
DOI: 10.56203/iyd.1267187
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 813

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A Qualitative Research on Academic Entrepreneurship Motivations and Activities
Published: 2022 , İzmir Journal of Economics
DOI: 10.24988/ije.1019417
FAVORITE 0 TOTAL DOWNLOAD COUNT 685

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